McKinsey Insights on Europe
Fresh insights and analysis on the region’s most pressing issues
This week’s featured insight
Transforming Europe: Bold moves to lift a continent
Europe is starting to reform its investment environment, but there’s no time to lose. Standout companies can take the lead with bold strategic moves that drive their own performance—and a continent’s.
Munich Security Conference 2026 Compendium
Trending Articles
Defense
Article
Cutting Europe’s €800 billion Gordian knot: Five catalysts to transform defense
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Europe is at a critical juncture in its defense transformation, facing an urgent need to reinforce collective deterrence and resilience in the face of an evolving security landscape.
Geopolitics and trade
Article
To unleash productivity growth in Europe, rewire your operations
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Slowing productivity growth in Europe keeps leaders awake at night. A better dawn can come—if businesses commit to major change.
Technology adoption and innovation
Article
Accelerating Europe’s AI adoption: The role of sovereign AI
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By playing to its strengths, the continent could create an AI ecosystem that accelerates adoption, improves global competitiveness, and reignites economic growth and prosperity.
Energy cost and transition
Article
Europe’s ZE truck transition: Key for decarbonization—and competitiveness
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The European truck industry is at a crossroads, where a successful transition to zero-emission (ZE) trucks is not only needed to decarbonize road transport, but is key to future competitiveness.
What the Data Tells Us
How sovereign AI can power Europe’s next wave of technological leadership
Empower Europe’s Future: Join the McKinsey Forward Program
A free 10-week digital journey tailored for professionals across Europe—master essential skills, earn badges, and unlock growth across industries and borders.
Featured Interview
Interview
Europe’s next move: Interview with Enrico Letta, former Italian prime minister
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Enrico Letta, academic and former politician, says that the European Union must finally overcome fragmentation to ensure its security and competitiveness.
Shaping Europe’s Future
Explore the challenges and opportunities facing Europe today.
Capital for growth
UK capital markets: Looking beyond surface narratives
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There has been much discussion about the underlying fundamentals that differentiate UK capital markets from US markets and other...
Culture and the arts
Introduction: Seeing the big picture
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In this report, we look at the economics and impact of the arts sector across the UK, and discuss the six common roles that are...
Defense
A different lens on Europe’s defense budgets
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European NATO countries are looking to ramp up their defense budgets—potentially adding much more direct in-country readiness...
Industries
Welcome to Together
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