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LATEST RESEARCH

Beyond income: Redrawing Asia’s consumer map
– Asia’s consumer markets are not only growing rapidly but diversifying and segmenting. Three changes in perspective are key to understanding new consumption paths in the region.

The economic state of Black America: What is and what could be
– Closing racial gaps across the economy is not only about righting historic wrongs. It is also about choosing a more dynamic future and realizing the full potential of a massively underutilized source of talent, to the benefit of all Americans.

The trailblazing consumers in Asia propelling growth
– There’s more to consider than Gen Z. Powerful demographic forces are reshaping consumer behavior and causing large shifts in consumption patterns in Asia.

COVID-19 Analysis

Report - McKinsey Global Institute

Will productivity and growth return after the COVID-19 crisis?
– Bold innovation by some firms under pressure of the pandemic could deliver a productivity dividend, but that depends on corporate... action broadening and robust demand.
Article - McKinsey Global Institute

What’s next for consumers, workers, and companies in the post-COVID-19 recovery
– Many changes in business models and consumer behavior during the pandemic will stick, but action will be needed to ensure the... rebound is not uneven.
Report - McKinsey Global Institute

The future of work after COVID-19
– The pandemic accelerated existing trends in remote work, e-commerce, and automation, with up to 25 percent more workers than previously... estimated potentially needing to switch occupations.
Report - McKinsey Global Institute

The consumer demand recovery and lasting effects of COVID-19
– The pandemic led to an unprecedented consumption shock across countries that upended long-standing consumer habits. But what happens... once the pandemic is over?

Discussion papers and briefings

Financial data unbound: The value of open data for individuals and institutions

Getting tangible about intangibles: The future of growth and productivity?

Building a more competitive US manufacturing sector

How Asia can boost growth through technological leapfrogging
See all discussion papers and briefings

FEATURED RESEARCH

A new look at how corporations impact the economy and households
– We map the different ways in which the economic value that large companies create flows to households in OECD economies and examine what has changed in the past quarter-century.

How keeping health a priority is a prescription for European prosperity
– As Europe emerges from the pandemic, investing in health can not only save lives and build greater resilience but underpin economic growth and prosperity.

Risk, resilience, and rebalancing in global value chains
– Companies need an understanding of their exposure, vulnerabilities, and potential losses to inform resilience strategies.

Climate risk and response: Physical hazards and socioeconomic impacts

The future of women at work: Transitions in the age of automation

‘Superstars’: The dynamics of firms, sectors, and cities leading the global economy

Digital identification: A key to inclusive growth
See all research

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OUR PEOPLE

James Manyika

Chairman and Director, McKinsey Global Institute, and Senior Partner, Bay Area

Sven Smit

Chairman and Director, McKinsey Global Institute, and Senior Partner, Amsterdam

Jonathan Woetzel

MGI Director and Senior Partner, Shanghai
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Forward Thinking

From the McKinsey Global Institute, conversations with today’s thought leaders to inspire tomorrow. Co-hosts Michael Chui and Janet Bush interview innovative thinkers and industry pioneers to explore the trends reshaping the global economy today and in the future.

MGI IN THE NEWS

Reports issued by the McKinsey Global Institute are often cited in international media, and MGI authors frequently contribute to leading business publications.
Article - Brookings

Asia’s consumer map is being redrawn
– Asia is the world’s consumption growth engine—miss Asia and you could miss half the global picture, a $10 trillion... consumption growth opportunity over the next decade, write Jeongmin Seong and Tiago Devaso in Brookings Future Development blog.
Article - China Daily

China’s consumption story steadily evolving
– China’s consumption story is evolving. Rising incomes still matter, but the primary feature of the next decade may very... well be the impact of sweeping demographic and social change that is coinciding with the rapid march of technology. To find the consumers who will drive China’s growth, you need to look at very different groups of individuals. So who are the consumers who are key to growth? Jonathan Woetzel and Jeongmin Seong highlight five consumer shifts that matter.
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