This is a profile image of Chris Bradley

Chris Bradley

McKinsey Global Institute Director and Senior PartnerSydney

Leads research and works on strategic transformations for organizations across Australia and New Zealand’s media, banking, retail, and telecommunications sectors

Chris helps major institutions make big moves in response to new industry dynamics through enterprise-wide strategic transformation programs. He also serves as a director of the McKinsey Global Institute (MGI), where he brings insights from a wide repertoire of industries and more than 20 years McKinsey experience. He previously led McKinsey’s Strategy & Corporate Finance Project in Asia.

Chris’s recent client work spans media, banking, retail, consumer packaged goods, and telecommunications. In recent years, the overriding theme of this work is helping leading companies meet the challenge of digital disruption, face threats, and lean into opportunities through business model transformation.

Chris is the coauthor of the internationally best-selling book Strategy Beyond the Hockey Stick (John Wiley & Sons, 2018), and his strategy articles and blogs have received more than two million downloads. He has been on the forefront of helping McKinsey’s clients in Asia understand what COVID-19 means for their industries and institutions.

Chris is a passionate guitar player, skier, and adventure motorcyclist.

Find Chris and his blogs on LinkedIn at https://au.linkedin.com/in/chrisdbbradley

Video

The art of strategy,” McKinsey Quarterly, October 2013

Published work

Growth rules: Which matter most?,” McKinsey & Company, March 2023

Pixels of Progress: A granular look at human development around the world,” McKinsey Global Institute, December 2022

On the cusp of a new era?,” McKinsey Global Institute, October 2022

The ten rules of growth,” McKinsey & Company, August 2022

Igniting your next growth business,” McKinsey & Company, July 2021

The impact of COVID-19 on capital markets, one year in,” McKinsey & Company, March 2021

Why you’ve got to put your portfolio on the move,” McKinsey Quarterly, July 2020

The great acceleration,” McKinsey & Company, July 2020

No longer on autopilot: Lessons for CFOs from COVID-19,” McKinsey & Company, June 2020

The future of Asia: Decoding the value and performance of corporate Asia,” McKinsey & Company, June 2020

Getting ahead of the next stage of the coronavirus crisis,” McKinsey & Company, April 2020

Corporate Asia: A capital paradox,” McKinsey & Company, January 2020

Why your next transformation should be ‘all in,’McKinsey Quarterly, October 2019

Eight shifts that will take your strategy into high gear,” McKinsey Quarterly, April 2018

Strategy to beat the odds,” McKinsey Quarterly, February 2018

Strategy Beyond the Hockey Stick: People, Probabilities and Big Moves to Beat the Odds, John Wiley & Sons 2018

Strategy and the art of motorcycle maintenance,” McKinsey & Company, September 2016

An incumbent's guide to digital disruption,” McKinsey Quarterly, May 2016

Compete to prosper: Improving Australia's global competitiveness,” McKinsey & Company, July 2014

Mastering the building blocks of strategy,” McKinsey Quarterly, October 2013

Are you beating the market?,” McKinsey Quarterly, October 2013

The strategic yardstick you can't afford to ignore,” McKinsey Quarterly, October 2013

Beyond the boom: Australia's productivity imperative,” McKinsey Global Institute, August 2012

Managing the strategy journey,” McKinsey Quarterly, July 2012

Have you tested your strategy lately?,” McKinsey Quarterly, January 2011

Education

London School of Economics
MS, economics

University of New South Wales, Sydney
MS, mathematics
BComm, finance