Zero-based productivity

Use zero-based budgeting principles to put your money where your strategy is, across your entire investment base

Featured Insights


The future of G&A: Revitalizing the heart of the organization

– General and administrative functions are under pressure to become more digital, more agile, and better aligned to the needs of... the wider business. A more strategic model could hold the key.

Preparing for the future of SG&A

– Shorter planning cycles, higher cost-cutting targets, and hybrid working models are defining how organizations reimagine their... sales, general, and administrative (SG&A) functions.

Memo to the CFO: A new approach to 2021 budgeting starts now

– The financial-planning process for 2021 presents an opportunity to turn hard-earned lessons from the COVID-19 pandemic into an... enduring exercise in linking strategy to value.

The SG&A imperative in times of crisis

– A crisis presents unique challenges in making wise spending decisions. Zero-based principles can help leaders move SG&A investments... where they should be—rather than where they have always been.

Driving value creation through G&A: Five ways to rethink your approach

– General and administrative (G&A) costs are usually the first target for cuts. But they can actually be hidden sources of value... for companies that know where—and how—to look.

Do you know where your budget is?

– Businesses that can’t see where their resources are going are flying blind. To respond to the unexpected, managers need... new capabilities that show where they are and how much room they have to maneuver.

Zero-based productivity: Going granular and end-to-end across the supply chain

– Companies often believe they have extracted all significant cost savings from their supply chains. A zero-based approach can unlock... additional value.

Zero-based budgeting gets a second look

– Digitization is breathing new life into a ground-up budgeting approach that debuted in the 1960s. Here’s how CFOs and other... business leaders can make it work in their own organizations.

Zero-based productivity—Organization: Using zero-based principles to forge a purpose-built organization

– By redirecting resources and employees to higher-value areas, companies can ensure that organizational structure and spending... align with business strategy.

Zero-based productivity—Marketing: Measure, allocate, and invest marketing dollars more effectively

– Taking a zero-based budgeting approach to enterprise-wide marketing costs can uncover new opportunities and spur more-informed... spending decisions.

Zero-based productivity: The power of informed choices

– Extending the tenets of zero-based budgeting across the full cost base can transform performance.

Zero-based budgeting—The dos and don’ts of lasting change

– Getting the most from zero-based budgeting requires deft action from the start. Here are some crucial lessons from the front lines.

Featured videos

ZBB: More than cost reduction

Listen in for the four key benefits of ZBB over traditional cost-cutting programs.

What can ZBP do for your business

The Fundamentals

What is Zero Based Budgeting?

Hear about the four pillars that characterize every successful ZBB transformation–and the critical enablers to make cost management a way of life.

Industry Perspectives


Zero-based budgeting for health plans: Dealing with uncertainty ahead

– Zero-based budgeting may be the right recipe to deal with the cost control and flexibility needed in next year’s budgets.

The truth about zero-based budgeting: ZBB for consumer-goods players

– Ten myths and realities illustrate the power and practicalities of zero-based budgeting for the consumer-packaged-goods industry.

Featured Experts

Matt Jochim

Serves consumer packaged goods and retail clients on topics including selling, general and administrative expense (SG&A) optimization, zero-based budgeting (ZBB), supply-chain management, procurement, operating-model design, and merger management.

Carey Mignerey

Leads efforts across industries to manage costs and optimize organizational design and performance by applying leading-edge, zero-based–budgeting approaches

Abdulkadir Hacıalioğlu

Focuses on modernizing corporate functions by unlocking the value in digital, process, and capabilities

Scott Sattler

Focuses on modernizing corporate functions by unlocking the value in digital, process, and capabilities

Matthew Maloney

Works with investors and corporate clients to identify and assess investment and growth opportunities and improve company performance

Ignacio Gorupicz

Ignacio is a partner in the Buenos Aires office who leads service operations in Latin America. His work focuses on implementing agile operating models, organizational restructuring, and digitization of corporate and business functions. His expertise also includes zero-based productivity (ZBP) transformations for a wide range of organizations.

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