Consumer Packaged Goods
Helping clients define strategies and strengthen their organizations and operations
Our people
Becca Coggins
Senior Partner and Global Leader, CapabilitiesChicago
Leads Client Capabilities globally; partners with companies to drive performance transformations
Pavlos Exarchos
Senior PartnerLondon
Leads our work with retail and consumer goods companies in Europe, the Middle East and Africa, helping clients build world-class...
Bruno Furtado
Senior PartnerSão Paulo
Leads the Latin American B2C sector, working with companies ranging from retail, TMT, CPG, education, and health on their strategy,...
Simon Land
Senior PartnerDüsseldorf
Helps consumer-goods companies in both developed and emerging markets shape and execute growth strategies
Duncan Miller
Senior PartnerAtlanta
Coleads our consumer packaged goods work for the food and beverage industry globally, leading commercial transformations at consumer...
Rohit Razdan
Senior PartnerSingapore
Leads McKinsey’s consumer and retail work in Asia; advises consumer and retail clients on a broad range of issues related to...
Stefan Rickert
Senior PartnerHamburg
Coleads our CPG consumer care work globally, which includes clients in beauty, personal care, household care, and consumer health;...
Frank Sänger
Senior PartnerCologne
Coleads our consumer packaged goods work for the food and beverage industry globally
Kristi Klitsch Weaver
Senior PartnerChicago
Advising a wide variety of consumer-facing, global organizations at pivotal strategic points on topics including strategy, growth,...
Daniel Zipser
Senior PartnerShenzhen
Leads McKinsey’s consumer and retail work in Asia; advises Asian and multinational companies on growth and performance, bringing...
Featured Capability

Periscope
Periscope accelerates and sustains commercial performance, driving a 2-7 percent increase in return on sales. It is an integrated suite of analytics solutions that deliver sustainable margin and sales improvement through advanced insights creation, performance management, better pricing, and optimized promotions and assortments. Periscope serves clients with a unique combination of data management, analytical insights, software tools, and expert capability-building support in the consumer goods, retail, B2B, finance, and travel industries.








