This is a profile image of Fransje van der Marel

Fransje van der Marel

Senior PartnerAmsterdam

Drives sustainable resilient growth at energy, chemicals and industrial companies

Fransje has extensive experience driving performance improvements and sustainability/decarbonization transformations in the energy, chemicals and industrial sectors. She works across Europe, the Middle East and Africa. Within McKinsey she leads our work on Risk and Resilience in the energy, chemicals and industrial sectors, she also leads the Sustainability group in Belgium, Luxembourg, and the Netherlands. In her day-to-day, Fransje works with senior leadership teams to help transition their businesses into better performing and more sustainable ones. She builds the understanding, capabilities and mind-sets to undergo such change successfully and sustainably. She started her McKinsey career in the Amsterdam office and relocated to Johannesburg in 2011 to help expand McKinsey's activities in (renewable) energy across Africa. She returned to Amsterdam in 2018.

Examples of Fransje’s client projects include the following:

  • setting up portfolio optimization capabilities in energy companies to understand and leverage portfolio effects, help investment decisions and improve risk control
  • driving the energy transition journeys and green business buildings of oil &gas, chemicals and industrial companies into renewables, hydrogen, and sustainable air fuels
  • leading large ($3+bn) M&A deals and capital programs into renewables, hydrogen, SAF, e-mobility and other sustainable businesses
  • leading digital transformations for chemical and energy businesses
  • leading many strategy-related projects in power sector including increasing energy access in Africa, B2B and B2C retail strategies, trading and portfolio strategies

Fransje has a deep passion for energy transition which developed early on in her career—she wrote her master thesis at university on carbon dioxide emission trading. She contributes extensively to McKinsey’s in-house knowledge building on power markets, portfolio modeling and energy supply and demand. Fransje also serves as an advisory board member for the not-for-profit Centre of Risk studies at the University of Cambridge.

Published work

From ambition to action: Decarbonization and beyond in the Netherlands,” McKinsey & Company, November 2023

Resilient portfolio growth for energy companies in volatile times,” McKinsey & Company, June 2023

How oil and gas companies can be successful in renewable power,” McKinsey & Company, February 2023

Reverse the curse: Maximizing the potential of resource-driven economies,” McKinsey & Company, December 2013

Past experience

VODW Marketing

Channel manager and back-office manager


University of Amsterdam
MS, economics

Pompeu Fabra University
MA, microeconomics

Bocconi University
BA, economics