Digital Insights

Opportunity knocks for Europe’s digital consumer: Digital trends show big gains and new opportunities

Despite still high digital adoption rates, our latest Digital Sentiment Survey finds that consumers are uncertain about the future. But clear opportunities for digital growth exist for companies that know where to look.

Demystifying digital dark matter: A new standard to tame technical debt

– Technical debt hinders growth. A new metric makes it easier to quantify how much it’s hurting companies.

Three new mandates for capturing a digital transformation’s full value

– Most organizations achieve less than one-third of the impact they expected from recent digital investments. What can companies... learn from the best performers about how to beat the odds today?

Quantum computing funding remains strong, but talent gap raises concern

– Our latest Quantum Technology Monitor shows industry interest remains strong, China is upping its game, and talent shortages require... attention.

Quantum computing just might save the planet

– Exponentially more powerful machines could make possible major reductions in emissions, putting the goal of limiting global warming... within reach.

Special collections


Leadership and digital transformation

Explore our collection of insights on how leadership is evolving to drive successful digital transformations.
Global theme

The Rise of Quantum Computing

Accelerating technological breakthroughs, increasing investment flows, start-up proliferation, and promises of capable quantum... systems by 2030 signal it’s time for business leaders to begin planning their quantum-computing strategies.

The CIO Agenda

Explore our collection of insights on the evolving role of the CIO.

Cloud by McKinsey

The cloud is revolutionizing how businesses create value, but only when tech organizations, and the business, understand how to... use it and change how they operate.

Trending Topics


Value creation in the metaverse

– With its potential to generate up to $5 trillion in value by 2030, the metaverse is too big for companies to ignore.

Probing reality and myth in the metaverse

– Despite some skepticism, our recent insights show that Americans of all ages are ready to embrace the metaverse.

Growth sprouts for SMEs in e-commerce

– Small and medium-size enterprises (SMEs) can capture a share of Europe’s booming online home-and-garden market—if... they fine-tune customer insights and build new capabilities.

It’s cloud time for boards—in seven charts

– These seven charts can help boards shape their business’s cloud strategy.

Tech talent tectonics: Ten new realities for finding, keeping, and developing talent

– Large incumbents can compete successfully for tech talent—but only if they’re ready to completely rethink their entire... HR approach. Tech talent think and act differently.

Tech: Forward

Our short takes on key technology and architecture topics

Industry perspectives


The cloud as a strategic ecosystem for innovation and growth

– In this interview, Deutsche Börse’s chief information officer and chief operating officer explains how the company’s ongoing cloud journey is defining its digital transformation.

State of Fashion Technology Report 2022

– As technological innovation accelerates, fashion companies have an opportunity to serve customers better while also creating a more efficient, responsive, and responsible business.

APIs: The secret ingredient for one company’s massive tech leap

– Emirates NBD’s Neeraj Makin and Saud Al Dhawyani discuss how APIs became central to their organization’s IT transformation.

How medtech companies can create value with new-business building

– Medtech industry senior executives recently convened to discuss new-business building. Their experiences illuminate what it can do for companies, why it’s so difficult, and how to get it right.

The benefits of being a cloud trailblazer

– To meet an SEC demand for greater transparency, FINRA chose the road less traveled—public cloud—and reached its goals and more at substantially lower cost.

Featured podcast


At the Edge podcast

– McKinsey’s Technology Council brings you conversations with creative leaders and pioneers. At the Edge demystifies cutting-edge technologies and shares strategies on how companies can capture big opportunities.

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Managing financial crime risk in digital payments

– To face down the financial-crime threat, payments service providers can learn from banks while utilizing their own advanced technological... skills.
Interview - McKinsey Quarterly

‘Find the smartest technologist in the company and make them CEO’

In the first episode of the new The Quarterly Interview: Provocations to Ponder series, Silicon Valley’s... Marc Andreessen tackles tech trends like artificial intelligence, crypto, and Web3—and why incumbents still have a tough time competing with digital start-ups.

New operations management systems for a digital world

– Now is the time to redefine management disciplines with a modern tool kit powered by technology. The organizations that embark... on this journey sooner will achieve the benefits from a culture of innovation.

Cybersecurity legislation: Preparing for increased reporting and transparency

– To get ready for compliance with new US regulations, companies can segment their preparation into stages and take both short-... and long-term actions to increase preparedness.

Growth opportunities for digital health in KSA and UAE

– Digital health can improve patient services and well-being in the Kingdom of Saudi Arabia and the United Arab Emirates. The sector... offers growth opportunities for existing players and new market entrants.

How technology is shaping learning in higher education

– New McKinsey research shows that students and faculty are eager to continue using new classroom learning technologies adopted... during the pandemic, but institutions could do more to support the shift.

How to unlock the full value of data? Manage it like a product

– Creating reusable data products and patterns for piecing together data technologies enables companies to derive value from data... today and tomorrow.

The next frontier for AI in China could add $600 billion to its economy

– By 2030, AI could disrupt transportation and other key sectors in China, adding significant economic value—but only if strategic... cooperation and capability building occur across multiple dimensions.
Podcast - McKinsey Global Institute

Forward Thinking on measuring the value of the digital age with Avinash Collis

– Born in India and now a professor in Texas, Avinash Collis talks about his work on creating a data dashboard that will enable... us to measure the true value of the digital age.
Interview - Learn to Leap: Green Business Building Edition #4

How quantum computing can help tackle global warming

– Quantum computing has the potential to drive the major breakthroughs needed to help solve the climate crisis. A pioneer in the... field discusses how his company is seeking to harness this technology for large-scale climate-change mitigation.
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