Tobias is a partner in McKinsey’s Munich office. He serves a broad range of clients, including corporations, public-sector organizations, investors, and ventures. His work focuses on value creation for start-ups and investors, with a particular emphasis on deep-tech ventures that translate scientific breakthroughs into market-ready applications and industrial impact.
Recent examples of his work include:
- mapping of best practices and case examples around various corporate start-up collaboration models
- giving perspective on ecosystem-driven plays in the European B2B start-up space
- helping create a blueprint for an industrial platform business
- assisting in digital talent acquisition for a major airline, utilizing the experience of start-ups
- helping to develop an Internet of Things (IoT) strategy for a leading industrial player
- helping with a hands-on digital and customer-centricity transformation by building and leading a digital unit within the existing company, including the setting of strategy, design and development of relevant software, hiring of talent, and go to market of the product
- boosting revenue for the new business unit of an existing organization
- helping to develop a software-first strategy for a large IT service provider in a challenging market context, including syndication with all relevant management stakeholders
- developing proofs of concept on application of AI for industrial players in Germany, e.g., in the context of predictive maintenance
- helping to develop an MVP for a holistic omnichannel experience in a fragmented IT landscape
- helping to develop a robotaxi and mobility as a service (MaaS) strategy for a large automotive OEM, including start-up partnership opportunities
- assisting in use case branch-out for transportation as a service (TaaS), including map of existing players across the mobility sector
- helping with data transformation for a large industrial player leveraging the start-up ecosystem
- working on top management dashboards for a software as a service (SaaS) player
- helping with start-up strategies for different European geographies
