Automotive & Assembly Insights


Electrifying the bottom line: How OEMs can boost EV profitability

– Electric-vehicle sales are increasing, yet many OEMs are still defining their path toward profitability. Our new report helps automotive leaders improve their EV business strategy.

The new key to automotive success: Put customer experience in the driver’s seat

– Customer experience has replaced hardware engineering prowess as carmakers’ critical battleground. Here’s how incumbent... brands can effect a bold, fast transformation.

The future of interior in automotive

– In the new automotive world, car interiors will take center stage as buyers focus on the cabin experience.

Safe, smart, and green: Boosting European passenger rail’s modal share

– Despite pandemic-related decline in demand, European passenger rail has potential for sustainable, long-term growth–companies... and governments can take action to make investments that will help improve modal share.

Innovating to net zero: An executive’s guide to climate technology

– Advanced technologies are critical to stopping climate change—and the drive to develop and scale them is accelerating. Here... are five themes that could attract $2 trillion of annual investment by 2025.

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Understanding mobility’s second great inflection point

Senior partner Asutosh Padhi discusses the technological breakthroughs changing the mobility ecosystem and lays out what the shifts mean for automotive and other industries.

Featured publication


Coping with the auto-semiconductor shortage: Strategies for success

– Just as cars and trucks go digital, a scarcity of semiconductors is causing billions of dollars in lost revenue for the automotive industry. Here’s why it’s happening and how to move forward.

Digitization in automotive retail in 2021 and beyond

– Experts from EURODA and Google weigh in on what’s next for the automotive sector as the COVID-19 pandemic continues to accelerate digitization.

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Scaling EV infrastructure to meet net-zero targets

– Welcome to the October edition of Voices on Infrastructure, where we explore what it will take to scale electric-vehicle... (EV) infrastructure to meet net-zero targets.

In service of this goal, it has never been more important to expand the availability of publicly accessible EV chargers and accelerate the production of high-quality, cost-efficient, low-carbon batteries.

The Next Normal – The future of air mobility: Electric aircraft and flying taxis

– Look! Up in the sky! Not a bird … or a plane … it’s an eVTOL! An eVTOL (pronounced “ee-vee-tol”)... is an electric vertical takeoff and landing aircraft—and thousands of them could be flying above cities by 2030. Hear McKinsey experts and industry pioneers describe what’s coming in the world of “advanced air mobility” (AAM) and how it could affect passengers, pilots, and our planet.

Advanced air mobility in 2030

– In this video, three McKinsey experts on aerospace and mobility describe a future in which electric flying vehicles are a safe,... affordable, and sustainable way to travel.

Rideshares in the sky by 2024: Joby Aviation bets big on air taxis

– Joby executive Bonny Simi sees a future in which aerial ridesharing is popular, traveling between rural and urban areas is quick... and easy, and the pilot workforce is much more diverse.

‘Speeding up everyday travel’: Lilium prepares for takeoff

– Daniel Wiegand, CEO of air-mobility company Lilium, believes that electric passenger aircraft will be commonplace by 2030.

Will VoloCity transform urban transportation?

– Electric air taxis such as VoloCity, made by Germany’s Volocopter, are poised to revolutionize not just city travel but... also the global mobility industry, says CEO Florian Reuter.
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Five Fifty: From brown to green

– A net-zero future will require massive decarbonization of energy-intensive industries. New technologies and coalitions could help... lead the way.
Blog Post

OEMs rock down to Electric Avenue

– Despite the COVID-19 pandemic, sales of electric vehicles (EVs) surged.

Operationalizing machine learning in processes

– Machine learning shows tremendous potential for increasing process efficiency. But generating real, lasting value requires more... than just the best algorithms.

Creating value in the specialty-pumps market

– OEMs and distributors face a rapidly changing competitive landscape, but aspiring leaders can take the initiative to seize the... opportunity in this growing industrial market.

Why micromobility is here to stay

– A new McKinsey survey suggests that consumers are open to micromobility solutions, but uptake will vary by country.
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McKinsey Center for Future Mobility

The McKinsey Center for Future Mobility brings together cross-functional expertise to deliver leading-edge insight to help shape the future of mobility-related industries and the public sector. We are passionate and curious about the emerging opportunities in mobility.

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