Our Insights
Article
Tech talent in transition: Seven technology trends reshaping telcos
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With technologies like edge computing, AI, and xRAN transforming telecom, leaders are reassessing how to capture value. Rethinking talent is a key piece of the puzzle.
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Why AI-enabled customer service is key to scaling telco personalization
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Telcos increasingly rely on customized commercial marketing. But integrating those efforts with service-related outreach into...
Article
What separates B2B GTM outperformers in tech and telecom
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Our latest global B2B Pulse GTM survey of the tech and telecom sector shows how some outperforming companies are optimizing sales...
Article
Turning consumer and retail companies into software-driven innovators
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As customers increasingly expect seamless, engaging digital experiences, consumer-facing organizations can follow six principles...
Article
Yes, you can measure software developer productivity
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Measuring, tracking, and benchmarking developer productivity has long been considered a black box. It doesn’t have to be...
Executive Voices
Interview
MTN Group CEO Ralph Mupita: Bridging Africa’s connectivity gap
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The head of the continent’s largest mobile operator talks about technology’s role in fostering sustainable growth...
Interview
Miro’s Andrey Khusid: Product-led growth in tech and beyond
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The entrepreneurial leader of the fast-growing visual collaboration platform talks about the importance of experimentation and...
Interview
Entrepreneur First CEO Matt Clifford on early stage talent investing
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One of Europe’s top talent investors talks about his unique approach to backing companies before they exist and how to...
Interview
e& Group CEO: Transforming from a telco to a techco
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Hatem Dowidar discusses the source of his optimism about the telecom industry, the lessons of the recent past, and why the Middle...
Interview
Making product inclusion and equity a core part of tech
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Annie Jean-Baptiste, the head of product inclusion and equity at Google, talks about how and why the tech giant works to incorporate...
Interview
Stacey Sher on the future of movies and streaming
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The veteran film and TV producer shares her perspective on what the technology shifts roiling the entertainment business mean...
Tech Trends
Article
Cybersecurity for the IoT: How trust can unlock value
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For today’s fragmented Internet of Things (IoT) to reach its potential as a fully interconnected ecosystem, the answer...
Article - McKinsey Quarterly
A CEO’s guide to the metaverse
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It’s too big to ignore—yet its future is far from certain. Companies need to dip a toe in the water and plan to take the plunge...
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Fiber opportunity: Four deal types for investors to consider
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High investor demand has put a premium on fiber networks that deliver broadband connections to households, but there is still...
New Capabilities
Article
From product-led growth to product-led sales: Beyond the PLG hype
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It’s touted as a panacea for tech companies, but a product-led growth strategy often has to be complemented by elements...
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The art of software pricing: Unleashing growth with data-driven insights
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Software companies struggling with shrinking margins can unlock the power of pricing by considering five actions for profitability...
Article
Cracking the code on digital talent
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Even with recent industry layoffs, the tech talent shortage shows few signs of abating. To attract this critical segment, it’s...
New Markets
Report
Reinventing the European economy from within
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How Europe’s start-up ecosystems can learn from each other to ignite and scale entrepreneurship
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The digital reinvention of enterprise tech go-to-market
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As customers demand both transformational expertise and simplified, self-serve experiences, the traditional enterprise sales...
Article
Is MENAP’s budding start-up ecosystem ready to blossom?
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Some of the world’s wealthiest venture capital investors call the region home, but it has not been a hot spot for start-ups....
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How technology is shaping learning in higher education
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New McKinsey research shows that students and faculty are eager to continue using new classroom learning technologies adopted...
MORE INSIGHTS
Collection
Enterprise software’s growing reach
With software transforming so many industries, knowing what it takes to succeed in the dynamic sector is becoming critical for...