Consumer Packaged Goods Insights

Featured Insights

Person in an orange sweater holding a smartphone displaying a shopping app screen that says “Empty Basket”
Article

An update on EU consumer sentiment: The uptake of AI shopping tools

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 A video still of Vikram Agarwal, Chief Operations Officer at Danone
How Danone is reinventing FMCG operations
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A person standing in front of an open refrigerator while holding a smartphone in one hand and a head of romaine lettuce in the other. The phone screen displays a glowing chatbot interface with the message, “Hello, what can I help you with?”.
An update on US consumer sentiment: Embracing AI-supported shopping
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Cleaning service concept
Freshening up: A new winning formula for home and hygiene players
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Social media communication concept with speech bubbles, hearts, and paper planes on a wavy blue structure. Futuristic digital interaction design.
The automation curve in agentic commerce
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Podcast

McKinsey on Consumer and Retail Podcast
Collection

McKinsey on Consumer and Retail Podcast: Insights from experts on business and management

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