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Kate Smaje

Senior Partner, London
As the global leader of McKinsey Digital, serves consumer-facing companies on digitally enabled strategy, marketing, operational, and organizational initiatives that will enable the transformation of their businesses

About Kate

Kate is the global leader of McKinsey Digital, working with clients to deploy the power of data, digital culture and capabilities, and modernized core technology. She has been a core leader of our consumer work for many years, helping leading retailers and consumer-facing companies capture opportunities afforded by new growth platforms, rethink consumer-engagement models, and improve organizational performance.

In her work with clients, Kate helps companies understand the full extent of technology disruption on business strategy and leads digital, data, and design transformations as industry dynamics evolve. Throughout, she works with senior leadership teams to help them build the mind-sets, capabilities, and grassroots understanding required to undergo such change successfully and sustainably.

She also has firsthand experience as a chief technology officer across core technology, digital product management and innovation, and cybersecurity work.

Prior to joining McKinsey, Kate worked in the investment-banking division of a multinational investment bank and financial-services holding company in London, advising on mergers, acquisitions, and debt restructuring in the technology sector.

In addition to her work with McKinsey, Kate is a trustee of Tommy’s, the children’s charity.

Video and Webinars

McKinsey Live: Accelerating digital capabilities to recover from the COVID-19 crisis,” McKinsey & Company, July 2020

The secrets to going digital,” McKinsey & Company, September 2015

McKinsey Minute: The mobile shopper’s new decision journey,” McKinsey on Marketing and Sales, September 2015

Published Work

Cloud’s trillion-dollar prize is up for grabs,” McKinsey Quarterly, February 2021

Think fast: How to accelerate e-commerce growth,” McKinsey & Company, November 2020

How companies can win in the seven tech-talent battlegrounds,” McKinsey & Company, October 2020

Driving digital change during a crisis: The chief digital officer and COVID-19,” McKinsey & Company, April 2020

The digital-led recovery from COVID-19: Five questions for CEOs,” McKinsey & Company, April 2020

How CFOs should drive digital transformation,” McKinsey & Company, February 2020

Q&A with Kate Smaje,” (PDF–1.9 MB) McKinsey & Company, June 2017

What's your digital quotient?,” HBR Ideacast, September 2015

‘Transformer in chief’: The new chief digital officer,“ McKinsey & Company, September 2015

Five habits for executives to become more digital,” McKinsey & Company, November 2014

The seven traits of effective digital enterprises,” McKinsey & Company, May 2014

Past Experience

JPMorgan Chase


University of Durham
BA, history