This is a profile image of Eunjo Chon

Eunjo Chon

Senior PartnerTokyo

Collaborates with clients in insurance, banking, securities, asset-management industries, and capital-markets infrastructure to redefine their corporate-transformation plans, design distribution-channel and product strategies, steer risk-management framework, and support large-scale M&A activities.

Eunjo is a core leader of McKinsey’s Asian Financial Services Practice, working with various financial institutions and principal investors across many Asian markets. He is also a core leader of McKinsey’s Growth, Marketing & Sales Practice in Asia, orchestrating potential partnership and alliances to bring in the most cutting-edge capabilities for our client services. His main focus is helping his clients’ top management redefine their strategies and steer their mind-sets toward “value-growth” opportunities.

His recent client engagements include the following:

  • developing a global insurance group’s pan-Asia strategy for health insurance, one of the fastest growing and most profitable opportunities in the region, which includes Japan and five other Asian countries
  • revisiting a global banking group’s Japan strategy, from a comprehensive market scanning to a deep dive into new wealth-management business strategies centered around the country’s growing mass-affluent segment
  • supporting a leading Asian financial group’s post-merger value improvement by creating a new synergy scheme across subsidiaries, including banking, securities, asset management, and insurance
  • supporting the new CEO transition of a leading insurance company in Japan, designing the first 100-day plan, along with the prioritized portfolio of new initiatives and quick-win actions

Eunjo has also spent three-and-a-half and seven years, respectively, at McKinsey’s New York and Seoul offices serving both global and local insurers, banks, capital-markets infrastructure, and regulatory authorities. He is also a core member of the firm’s Risk Management Practice, actively applying cutting-edge tools and ideas to enhance his clients’ resilience across financial and economic cycles.

He is a frequent speaker at various conferences sponsored by industry associations and media, and has authored a number of articles. In addition, Eunjo is a member of the Economic Development Advisory Committee of Seoul Metropolitan City, and he is the father of five children.

Published work

Will Asian insurers make the right choices for health insurance?,” McKinsey & Company, February 18, 2021


Harvard University

Seoul University
BBA, business management