Software executives are grappling with a rapidly changing landscape that is transforming how software gets written. Furthermore, software leaders face myriad choices to invest in new platforms, technologies, delivery models, and team configurations that are often difficult to link to performance and profits.
Effectively harnessing product management and software development talent has the potential to drive performance more than any other function. Increasingly digital leaders outside software – in hardware, semiconductors, automotive, aerospace, defense, industrials, and medical devices – grapple with these same challenges. At McKinsey, we help our clients take a holistic view of how they build, adapt, and optimize their product teams and portfolios.