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Medtech Insights

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The future of medtech sales is hybrid

– The medtech industry is at an inflection point in its adoption of remote-sales and support models. Leading companies are embracing... hybrid sales and raising the bar for others.
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Out of the shadows: A brighter future for pharma technical development

– The sometimes-overlooked function of chemistry, manufacturing, and controls (CMC) has a rare opportunity to reimagine its role... and find innovative ways to improve and accelerate drug development.
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Self-learning: The dawn of a new biomedical R&D paradigm

– Science and technology are driving breakthroughs at each stage of the biomedical R&D value chain. Enhancing feedback loops... among them could unleash a self-learning model that would benefit patients.
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Innovation sourcing in biopharma: Four practices to maximize success

– Biopharma companies’ pipelines are full of assets they source externally to access innovation. Four practices will help... ensure their investments flourish at a time of fierce competition.
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Accelerating growth in medtech: The next surge in portfolio moves

– Large medtech companies are struggling with growth challenges and stagnant valuations. Could M&A and divestitures reset the... trajectory?
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How medtech companies can create value with new-business building

– Medtech industry senior executives recently convened to discuss new-business building. Their experiences illuminate what it can... do for companies, why it’s so difficult, and how to get it right.
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From extreme to mainstream: The future of aesthetics injectables

– McKinsey research shows that the global aesthetics injectables market could grow by 12 to 14 percent a year over the next five... years if manufacturers and providers capitalize on the underlying trends.
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The rise of digital marketing in medtech

– Digital marketing offers medtech companies powerful ways to personalize engagement with healthcare professionals and respond to... their changing needs.
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Omnichannel engagement in medtech: The time is now

– Leading medtech companies are shifting to omnichannel models to build personalized engagement and stronger relationships with... healthcare professionals, which will ultimately translate into better care for patients.
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How the medtech industry can capture value from digital health

– Medtech companies could play a major role in the digital transformation of healthcare that is under way, but they will have to... make some big changes to the way they operate—and fast.
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How Japan’s medtech leaders can use M&A to create a competitive advantage

– Companies that invest inorganically during a downturn generally emerge stronger than their competitors. Japanese medtech companies... have the cash, the incentive, and the opportunity to do just that.
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Related Insight

Scanning the future of medical imaging

December 2018 – Innovation, new business models, and new technologies are driving change in the medical device industry. This article maps start-ups and trends shaping the future of medical imaging, identifying clusters of technology and their growth prospects, as well as highlighting the implications these may have.