Winning in Emerging Markets

Understanding the regions that are driving growth in global consumption.

The closest look yet at Chinese economic engagement in Africa

– Field interviews with more than 1,000 Chinese companies provide new insights into Africa–China business relationships.


Book Excerpt - McKinsey Global Institute

The four global forces breaking all the trends

– The world economy’s operating system is being rewritten. In this exclusive excerpt from the new book No Ordinary Disruption, its authors explain the trends reshaping the world and why leaders must adjust to a new reality.

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Maya Chorengel on building the impact investing industry

– The Rise Fund’s Maya Chorengel discusses opportunities in impact investing today and how the sector has stayed ahead of changing... expectations for DEI and ESG.
Interactive - McKinsey Global Institute

A microscope on small businesses: The productivity opportunity by country

Report - McKinsey Global Institute

A microscope on small businesses: Spotting opportunities to boost productivity

– MSMEs are vital for growth and jobs, but struggle with productivity. The route to higher productivity lies in creating a win-win... economic fabric for all companies.

Autonomous vehicles moving forward: Perspectives from industry leaders

– McKinsey’s 2023 global executive survey on autonomous driving reveals that despite recent uncertainties, the autonomous-vehicle... industry is beginning to take shape.
McKinsey Direct

The Z factor: Can Gen Z fulfill Romania’s economic potential?

– Romania has an opportunity to generate a €307 billion increase in GDP by 2050. Nurturing the skills and well-being of Generation... Z is crucial for capturing this potential economic growth.

Striking the balance: Catalyzing a sustainable land-use transition

– Without a step change in action to increase land-use efficiency, growing demand for food, fuel, and natural capital may require... additional land equivalent to the total cropland of Brazil by 2030.

The next wave: Alternative-seafood solutions

– Global demand for fish and shellfish is growing rapidly—and alternative proteins are well positioned to sustainably scale the... industry.

What Norway’s experience reveals about the EV charging market

– In December 2022, more than 80 percent of new cars purchased in Norway were electric. What can we learn from the country’s experience... scaling its charging infrastructure to meet this demand?

Built for purpose: EV adoption in light commercial vehicles

– Although LCV incumbents have a head start on developing electrified vehicles, start-ups and new market entrants are disrupting... the segment with innovative product and business model offerings.

Expectations versus reality: Commercial-satellite constellations

– Many commercial-satellite operators are still creating overly ambitious plans, but more companies are now making steady progress... toward their launch goals.

Crafting an omnichannel value proposition for the e-grocery revolution

– Shifting consumer attitudes have accelerated the trial and adoption of e-grocery, with implications for omnichannel strategy.
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