Ole Jørgen is the leader of our Technology, Media & Telecommunications Practice in Southeast Asia. He has served telecommunications, media, and tech companies around the world; his telco clients include fixed, mobile, integrated, and cable operators. While Ole Jørgen supports clients on a range of issues—including strategy, digital, performance transformation, and post-merger integration—he has a particular specialization in marketing and sales. He pioneered usage, next product to buy (NPTB), and similar techniques for cross-selling and upselling, in addition to telecom pricing in more than 30 markets.

Ole Jørgen has served telecommunications, media, and tech companies around the world. His telco clients include fixed, mobile, integrated, and cable operators. While he supports clients on a range of issues—strategy, digital, performance transformation, and post-merger integration—he has a particular specialization in marketing and sales. He pioneered usage, NPTB (next product to buy), and similar techniques for cross-selling and upselling, in addition to telecom pricing in more than 30 markets.

As the leader of numerous multi-year commercial transformations, Ole Jørgen has extensive experience with holistic-change programs that incorporate customer lifecycle management, pricing, and branding, as well as advanced analytics and the strategic optimization of marketing investments. He has also supported many organizational-change, market-turnaround, and rebranding efforts for companies with cross-border operations.

Ole Jørgen worked as a micro-economic researcher at the Norwegian School of Economics, prior to joining McKinsey.