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Martin Hartenstein

Partner, Zurich

Leads large-scale transformations and implementation, helping financial institutions and industrial companies turn performance and tech & AI ambitions into sustained impact

About Martin

Martin leads McKinsey Transformation in Switzerland and is the global implementation asset leader for McKinsey Transformation. He also leads McKinsey Implementation’s Tech & AI capabilities and it's scaling activities globally. Martin works with senior leaders on their most complex transformations, helping translate strategic ambitions into sustained performance through rigorous execution, technology & AI enablement, and lasting organizational capabilities.

Martin brings a distinctive combination of transformation expertise and firsthand operating experience. Before joining McKinsey, Martin built nearly two decades of experience in banking and insurance, including senior leadership roles spanning front, middle, and back office, and profit and loss (P&L), client, digital delivery, and transformation responsibilities. At McKinsey, he has led large-scale transformations across industries, including a turnaround at a global automotive supplier, a productivity transformation at a global fashion company, and a manufacturing and plant-optimization transformation at a global chemicals company. His financial-services work spans core-banking and insurance technology transformations, regulatory remediation, performance and cost transformations, digital client-journey transformations, and enterprise-wide implementations.

A particular focus of Martin’s work is strengthening the capabilities that enable organizations to deliver transformation at scale—from transformation offices and delivery assurance to operating-model redesign and tech & AI implementation. He recently coauthored McKinsey’s “The athlete’s mindset for digital and AI transformation” and has published on management, digital identity, and emerging technologies. His earlier corporate work received recognition for technology-enabled private banking and risk culture.

Past experience

UBS

Leadership roles across client businesses, Finance, Group HR, digital, and transformation

Allianz Life

In-house consulting within the CFO organization

Earlier experience

Consulting, start-up leadership, and venture capital

Education

Karlsruhe Institute of Technology (KIT)

PhD, entrepreneurship

University of Rochester

MSc, wealth management

University of Bern

MAS, finance

Saarland University

MA, business administration