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Bernd Heid

Senior Partner, Cologne
Bernd leads our Hydrogen Service Line globally and serves clients in the mobility and energy sector on future of mobility and hydrogen solutions.

About Bernd

Bernd is a senior partner in McKinsey's Cologne office. He is a member of our leadership team in the automotive sector and a leader of McKinsey’s work in the commercial vehicle segment as well as product development and procurement. Bernd is also a leader of McKinsey’s global hydrogen activities and our work with Global Battery Alliance and World Economic Forum on the Future of Mobility Bernd also leads our work with the Hydrogen Council and its member companies and the mobility work with the World Economic Forum on the Future of Mobility.

Some of Bernd’s recent experiences include the following:

  • leading McKinsey’s work in collaboration with Hydrogen Council and co-authored Hydrogen ‘Scaling-up’ and ‘Cost Roadmap’ reports
  • leading work on various regional and national hydrogen roadmaps, including France, Korea, Europe, and the United States
  • leading work on battery value chain and Global Battery Alliance of World Economic Forum, and co-authored the ‘Battery Value Chain’ report
  • led several hydrogen and fuel cell strategies for companies in the automotive, supplier, and component industry led numerous strategies along the full hydrogen value chain, including oil & gas companies, utility companies and players in the automotive, supplier, and component industry, financial investors as well as shipping OEMs
  • product development projects with focus on CO2 strategy
  • innovation strategies on alternative powertrains, including fuel cell and battery electric vehicle
  • business case assessment of energy storage and lithium-ion battery technology
  • leading collaboration with World Economic Forum on the future of last mile and autonomous mobility, including last mile transportation, autonomous data strategy, the new normal in the mobility industry and battery value chain as well as hydrogen
  • market development of powertrain technologies in Europe, including passenger cars and commercial vehicles
  • global benchmarking on alternative powertrains in urban buses and automotive market strategies in Europe, North America, and Asia as well as experience in light vehicle, van, truck, and bus industries

Bernd chaired the board of Hydrogen Mobility and other Fuel Cell Electric Vehicles initiative.

Bernd holds a Master’s degree in mechanical engineering from RWTH Aachen University and MIT, and an MBA from Kellogg School of Management at Northwestern University.


How hydrogen combustion engines can contribute to zero emissions,” McKinsey & Company, June 2021

The trends transforming mobility’s future,” McKinsey Quarterly, March 2019

A regional view of truck-industry profit pools,” McKinsey & Company, December 2018

Fast transit: Why urban e-buses lead electric-vehicle growth,” McKinsey & Company, October 2018

Ready for inspection: The automotive aftermarket in 2030,” McKinsey & Company, August 2018

Technology delivered: Implications for cost, customers, and competition in the last-mile ecosystem”, McKinsey & Company, August 2018

Find cost opportunities with today’s should-cost analysis,” McKinsey & Company, June 2018

How industrial companies can respond to disruptive forces,” McKinsey & Company, April 2018

Hydrogen: The next wave for electric vehicles?” McKinsey & Company, November 2017

Urban commercial transport and the future of mobility,” McKinsey & Company, September 2017

What’s sparking electric-vehicle adoption in the truck industry?” McKinsey & Company, September 2017


Kellogg School of Management at Northwestern University

MS, mechanical engineering

RWTH Aachen
MS, mechanical engineering