Aiko is a partner in McKinsey’s Tokyo office, where she serves consumer goods and retail companies. She focuses on growth strategy development, new business building, and next-generation leadership development in Japan as well as Southeast Asia. Aiko combines deep expertise in consumer trends and insights with strategic thinking to reignite growth for consumer-facing brands. Her work is characterized by a commitment to driving sustainable and impactful transformations for her clients.
Some of Aiko’s recent client work includes the following:
- identifying new growth opportunities: by leveraging deep consumer insights, Aiko has helped clients uncover and capitalize on new growth areas by understanding consumer behavior and preferences
- developing long-term strategies and investment cases: she has guided companies in creating comprehensive long-term strategies aligned with their vision and built robust investment cases to secure necessary resources
- formulating market expansion and new product development plans: Aiko has assisted clients in expanding their market presence and developing new products, positioning them to capture emerging opportunities both domestically and internationally
- designing leadership development plans: recognizing the importance of leadership in driving growth, Aiko has crafted and implemented programs that equip executives with the skills needed to lead through transformation and growth