Brain Economy

In partnership with the World Economic Forum, the McKinsey Health Institute co-organizes the Brain Economy Action Forum, which convenes a dynamic group of stakeholders globally to put the brain economy at the center of global dialogues and drive action toward sustainable economic growth and societal well-being. This partnership reflects our shared vision of a world where the brain economy powers a resilient, thriving future—one fueled by healthy brains to meet the rising global demand for brain capital.

We are entering a new era in which brain capital – encompassing both brain health and brain skills – is becoming essential to sustainable growth and human development. Brain health involves promoting healthy brain function and addressing conditions such as mental, neurological, and substance use disorders. Brain skills are the foundational cognitive, interpersonal, self-leadership, and digital fluency abilities that enable individuals to adapt, relate, and contribute meaningfully. To unlock the full potential of individuals and societies, we must invest in brain capital as a foundation for a healthier, more inclusive, and more resilient future. Learn more here.