Innovations in Asia

Featured Insights

Article

Demystifying the omnichannel commercial model for pharma companies in Asia

– An analytics-enabled omnichannel commercial model can elevate HCP engagement, but many pharma companies are not sure where to start. We share a four-step methodology for transforming HCP engagement via analytics.
Article

The Future of Digital Innovation in China: Megatrends Shaping One of the World’s Fastest Evolving Digital Ecosystems

– The paths taken by Chinese companies have relevant implications for other digital and traditional players as they craft their strategies.

Pan-Asia innovation

Pan-Asia innovation

Country-specific innovation

Country-specific innovation

Discussion Paper - McKinsey Global Institute

Smart cities in Southeast Asia

Industry deep dives

Industry deep dives