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Featured Insights


McKinsey for Kids: K-pop, culture, containers, and why Asia’s where the action is

– Ever thought about who makes many of the viral videos you watch or the T-shirt you’re wearing, and how it really got to... you? In a new McKinsey for Kids, let’s head to Asia and think about really fun things like big container ships and supply chains.

Celebrating two years of Future of Asia

– When Asia’s economy officially become larger than any other region in the world, it signaled a new era of Asian leadership.

A Key Discovery


Building 21st century companies in Asia

– Asia’s corporate landscape is changing rapidly and the role and priorities of CEOs may need to evolve.

Featured Publication

Discussion Paper - McKinsey Global Institute

Beyond income: Redrawing Asia’s consumer map

– Asia’s consumer markets are not only growing rapidly but diversifying and segmenting. Three changes in perspective are key to understanding new consumption paths in the region.

Voices on the Future of Asia


The Asian Century, two years on: What’s changed and what’s next

– After two years that transformed nearly every aspect of our world, McKinsey leaders from across the region discuss the biggest forces that have taken shape since the Asian Century began.

What’s hot in Asia for 2021: McKinsey’s take on the region’s biggest business opportunities

– In our “Two Minutes on 2021” mini-series, eight of McKinsey’s leaders in Asia share their take on what should be top-of-mind for senior business executives.

Critical thinking

Trade and network flows

How are Asian flows and networks defining the next phase of globalization?


How technology is safeguarding health and livelihoods in Asia

Key Questions

More Insights


COP26 and Implications for Asia

– Asia faces several key challenges in undertaking the net-zero transition, while standing out as being more exposed to physical... climate risk than other parts of the world.

Connecting employee health and wealth: Interview with CXA Group’s CEO

– Rosaline Chow Koo breaks down how CXA Group is working to make group insurance more profitable while simultaneously improving... employees’ health and financial well-being.

Insurance of the future: An interview with Ren Huichuan of Tencent

– The senior adviser for the Tencent Group discusses the competitive advantages of WeSure, the group’s insurance-agency platform,... and the wide-ranging challenges confronting modern insurers.

India’s postpandemic logistics sector: The need for technological change

– COVID-19 has reinforced the case for long-awaited structural reforms, but implementing them could be difficult.

Disruption and uncertainty: The state of grocery 2022—China

– In one of the most competitive markets in the world, grocery retailers will need new strategies and capabilities to sustain growth.

The new faces of the Vietnamese consumer

– In the next decade, Vietnam’s middle class is expected to continue to grow, spreading out geographically and becoming more... diverse.

Imagining your customers’ possible futures: A Design x Foresight approach

– In fast-growing and diversifying Asian consumer markets, many possible futures lie ahead, but how can businesses anticipate them... and future proof their organizations? Strategic foresight and futures design are useful tools.

Indonesia and Islamic banking: An interview with Hery Gunardi

– The CEO of the newly merged Bank Syariah Indonesia (BSI) describes how digital and mobile capabilities unlock new opportunities... for Islamic banking within Indonesia—and beyond.

Reimagining travel: Thailand tourism after the COVID-19 pandemic

– International tourism is a major contributor to Thailand’s economy. It was hit hard by the COVID-19 pandemic—but the... country is finding ways to support its travel industry while preparing for the international travel to recover further.

The shifting consumer packaged goods market in a diversifying Asia

– Rising incomes and shifting consumption patterns are transforming Asia’s consumer packaged goods market. These changes present... opportunities for companies that are agile and able to offer a locally relevant presence.
Executive Briefing

Building from purpose: Unlocking the power of Australia’s not-for-profit sector

– Australia’s not-for-profit sector is critical to meeting fundamental societal needs and fostering social cohesion. It is... also an important part of the economy.
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What is the Future of Asia?

For years, Western observers have talked about Asia’s massive future potential. But the future arrived even faster than expected. The question is no longer how quickly Asia will rise; it is how Asia will lead. Future of Asia is the leading voice on what leaders need to know about doing business in the Asian Century.