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McKinsey Research Confirms Omnichannel is the Leading Approach to B2B Sales

McKinsey Research Confirms Omnichannel is the Leading Approach to B2B Sales

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Hybrid sellers expected to be the most common role across sales team by 2024. Effectiveness jumps significantly to 83 percent.
Experience DNA
McKinsey & Company Revolutionizes Customer Experience with Experience DNA Launch
McKinsey & Company Named A Leader in Customer Experience Strategy Consulting Practices report
McKinsey & Company Named A Leader in Customer Experience Strategy Consulting Practices report

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2020 Holiday Season: Navigating shopper behaviors in the pandemic
Tech-Driven Consumer Appetite for Digital is Reshaping Retail’s Next Normal
Periscope by McKinsey Receives Badge of Excellence in the 2020 TPx Vendor Panorama Report
Periscope By McKinsey Included in Independent Analyst Firm Report on Retail Planning Providers
47% of shoppers need gifting ideas for the holiday season
Periscope by McKinsey included in independent analyst report on pricing & promotion providers
Our new research shows that more than 70% of shoppers plan to participate in Amazon Prime Day 2019
Periscope by McKinsey named as a leader in IDC MarketScape report for B2B price optimization 
49% of consumers actively sign-up for personalization, our new research shows
Our new research shows more than 70% of shoppers willing to try cross-channel shopping 
65% of businesses say customer insights should be a "thought partner"of the entire organization, our new survey reveals
Periscope by McKinsey positioned as a leader in IDC MarketScape report on Retail Price Optimization 2019
Black Friday 2018: Our research shows that consumers are eager, more digital, and willing to spend 
Periscope by McKinsey named in five Gartner hype cycle reports
Amazon Prime Day 2018: Consumers cross-check more, plan more, but still buy and spend more, according to our research
Our unified price, promotion and markdown optimization applications are featured in Gartner 2018 market guide
Our consumer survey shows that online CPG purchases are trending up
Only 40% of personalized messages feel personal, our consumer research reveals
Periscope by McKinsey announces availability of its sales solutions on the Anaplan platform

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