Collection

Perspectives on consumer health and wellness

Explore our latest insights into the global wellness market, focusing on six categories: health, fitness, nutrition, appearance, sleep, and mindfulness.
Article

Feeling good: The future of the $1.5 trillion wellness market

– Our new survey shows that a rise in consumer interest and purchasing power presents opportunities across markets, especially as consumer spending rebounds.
Video

Wellness worldwide: Consumer insights from four countries

– Four McKinsey leaders discuss highlights from our recent global survey on consumers’ behaviors and attitudes toward wellness.

Health

~40–60%

of wellness spending

is on products and services that promote better health
Interview

Looking ahead in US consumer health: An interview with Scott Melville

– Self-care, digital health, and e-commerce will all play a central role in shaping the future of wellness, says the CEO of the... Consumer Healthcare Products Association.
Article

At the heart of a crisis: How consumer-health companies can lead in the time of coronavirus

– As consumer behavior continues to shift with ever-changing conditions, consumer-health companies must respond to the coronavirus... pandemic with key stakeholders in mind.
Interview

GSK’s Brian McNamara on the business impact of COVID-19

– The CEO of GlaxoSmithKline Consumer Healthcare discusses the global challenges and possibilities of the next normal and the shifts... now underway in consumer behavior.
Interview - McKinsey Quarterly

Speeding up to become even more consumer-obsessed: An interview with GSK’s Keith Choy

– The leader of GlaxoSmithKline’s Asia–Pacific Consumer Healthcare group describes how his organization is speeding... up to serve consumers, despite the heightened uncertainty of COVID-19.

Fitness

~10-30%

of wellness spending

is dedicated to fitness
Report

Sporting goods 2021: The next normal for an industry in flux

– Eight trends are shaping the sporting goods industry in 2021. To win in the next normal, players must adapt to a shifting landscape.

Nutrition

>1/3

of consumers plan to spend more

on nutrition apps and services in the next year
Article

Consumers with food allergies: A growing market remains underserved

– A quarter of Americans now avoid allergens in the food they buy—and tell us they are hungry for innovation.

Appearance

~65%

of consumers

show increased preference for natural and clean products
Article

How COVID-19 is changing the world of beauty

– The beauty industry has been resilient in the past. Could this crisis have a different outcome?
Interview

Connectivity with the consumer: The Honest Company’s formula for growth

– In his third year as the CEO of Honest, consumer-goods veteran Nick Vlahos has big plans for the fast-growing maker of baby and beauty products.

Sleep

1/2

of consumers want

more products and services for higher-quality sleep
Article

Investing in the growing sleep-health economy

– Consumers looking to rest easy could give rise to new opportunities in private equity.

Mindfulness

>1/2

of consumers say

they want to prioritize mindfulness
Podcast

Strong minds, strong futures: Behavioral health for the next generation

– Public and private institutions can play an important role in addressing behavioral healthcare needs early and holistically.

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