Agriculture Insights
From green ammonia to lower-carbon foods
December 11, 2023 – A sample consumer basket shows that employing green fertilizer could reduce greenhouse-gas emissions from agricultural end products by about 5 percent.
Article
Striking the balance: Catalyzing a sustainable land-use transition
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Without a step change in action to increase land-use efficiency, growing demand for food, fuel, and natural capital may require...
Report
Global Energy Perspective 2023
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In an evolving energy landscape, our Global Energy Perspective 2023 provides insights into long-term trends that will shape the...
Article
Building food and agriculture businesses for a green future
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Many industry leaders expect significant disruption across the agriculture value chain over the next two years, resulting in...
Article
The next wave: Alternative-seafood solutions
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Global demand for fish and shellfish is growing rapidly—and alternative proteins are well positioned to sustainably scale the...
Global Farmer Insights 2022
McKinsey conducted a survey of more than 5,500 farmers across the world, from the US to China, India to Argentina to better understand the global state of the agriculture industry. With the world reaching for climate targets and decarbonization, whilst simultaneously struggling with geopolitical conflicts, pricing volatility, and unsteady supply chains, farmers are facing the changes head on. While macro views on profitability opportunities and risks are similar across regions, agricultural trends and starting points for innovation, new technologies, and sustainability practices are largely regional. Our data captures the global voice on the state of agriculture, sharing perspectives on the current themes that are shaping farming operations and considerations for future improvements, from new technologies to more sustainable practices.
The Brazilian Farmer’s Mind 2022
For the third year in a row, McKinsey has set out to better understand the global state of agriculture, gathering opinions and perspectives from more than 5,600 farmers around the world, ~750 in Brazil. The planet has been—and continues to be—rocked by volatile forces, and farmers have not escaped their effects. As COVID-19 lockdown restrictions have been lifted and the world has faced both new geopolitical conflicts and continued supply chain difficulties, farmers have responded with a variety of strategies. From reflections on sustainable farming practices to perspectives on financing and new technologies, our data captures snapshots of where Brazilian farmers stand this year, how their perspectives have changed since years past, and what they expect the future will bring.
A QUICK TAKE
Article
Evolving ecosystems: Advanced analytics in shrimp aquaculture
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The latest innovations in digital ecosystems can help standardize, automate, and optimize farming practices.
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Farmers value digital engagement, but want suppliers to step up their game
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Agriculture suppliers have the potential to grow their e-commerce base by a factor of five—but today’s online interactions won’t get them there.
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How the Iowa derecho has affected 2020 crops
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An estimated 3.1 million to 3.8 million acres of corn and soybeans have been damaged.
Featured collections
Collection
The Next Normal – The future of food: Meatless?
Plant-based “meat” is all the rage. But is it a lasting trend or just a fad? Industry experts weigh in on the future...
Collection
Climate Change
Earth's changing climate has big implications for citizens, businesses, and policy makers. This collection draws together articles...
Global theme
The Next Normal: Emerging stronger from the coronavirus pandemic
Explore McKinsey’s curated collection on the business outlook for 2021 and beyond—plus insights about how companies...
Collection
Tackling food insecurity and community hunger
This collection of articles and multimedia draws together McKinsey’s thinking on food insecurity. As the COVID-19 pandemic...
More insights
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Beyond the hype: New opportunities for gen AI in energy and materials
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Generative AI can create additional value from other forms of AI and analytics—and the energy and materials sector is uniquely...
Article
Renewable natural gas: A Swiss army knife for US decarbonization?
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Renewable natural gas plays a role in reducing emissions—scaling it is one potential near-term action on the journey to...
Interview
A fruit company plants seeds of growth through geographic expansion
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Alk Brand, CEO of Westfalia Fruit—a global avocado company—outlines strategies for consumer goods companies to achieve...
Interview
How feed supplements can reduce methane emissions in agriculture
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New products can help suppress the enzyme that combines hydrogen and CO2 to form methane. Increasing the adoption...
Report
The agricultural transition: Building a sustainable future
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Sustainable farming is necessary for decarbonization. But to get the world to net zero, the agriculture sector must take action...
Article
Leading through uncertainty in the energy and materials sectors
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Designing a strategy that is robust under a range of future scenarios can help energy and materials companies create value in...
Article
Saving Southeast Asia’s crops: Four key steps toward food security
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A startling amount of food is lost in Southeast Asia as the region’s population steadily increases. Remedying this is within...
Article
Trends driving automation on the farm
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Economic pressures and the push toward more-sustainable practices are driving next-generation automation technologies, benefiting...
Article
How agtech is poised to transform India into a farming powerhouse
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Technology is rapidly reshaping agriculture in India, creating investment opportunities, lifting up rural areas, and feeding...
Interview
How biotech and collaboration can enable sustainable animal production
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Animal production will continue to play an important role in feeding a growing world population. Biotechnology can help make...
Article
Top priorities for dairy executives in 2023
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By focusing on growth, resilience, and sustainability, dairy processors have an opportunity to leverage momentum and engage consumers...