Celebrating 60 years of McKinsey Germany

Did you know that McKinsey's first German office opened on October 15, 1964? Since then, McKinsey Germany has been driving transformative change for clients in Germany and Austria, with office locations in Berlin, Cologne, Dusseldorf, Frankfurt, Hamburg, Munich, Stuttgart, and Vienna. Get to know some of the partners from McKinsey Germany and Austria and check out their recently published articles on topics such as generative AI, European competitiveness, sustainable fuel production, and more.

Industrial heat pumps: Five considerations for future growth

Gen AI’s next inflection point: From employee experimentation to organizational transformation

Investment: Taking the pulse of European competitiveness

The culture compass: Using early insights to guide integration planning

How the aviation industry could help scale sustainable fuel production

Next-gen B2B sales: How three game changers grabbed the opportunity

Seizing the core connectivity opportunity in B2B telecom