To work effectively with machines, marketers need to set up guardrails, then let the machines crunch the data and the humans focus on creativity and personalization.
The evolution of mobile is still transforming our world, from how we work and shop to how we heat our homes. Brian Gregg leads a discussion with digital leaders on what that means for businesses.
In a wide-ranging discussion, several Silicon Valley leaders discuss the next frontier for mobile, what factors influence conversion on different devices, and why design matters in the customer experience.
In a wide-ranging discussion, several Silicon Valley leaders discuss how data is transforming talent management, what millennials value, and where the next digital hub could be located.
In a wide-ranging discussion, several leaders in Silicon Valley discuss everything from the prospect of mobile payments taking off to the future of brick-and-mortar stores and innovations likely to emerge this year.