What kid’s books can teach about business

Children’s books delight and inspire, and lay the foundations of a lifetime of morals, ideas, and dreams. This International Children’s Book Day, take a look through our insights on the words that shape us in their many forms. Whether the writer is a child, an author, or a machine—everyone can appreciate good storytelling. Explore to find out:

  • how to author your own company’s story
  • what to do when the right word doesn’t yet exist
  • what neuroscience says about literature, and what literature says about business

Author Talks: The making of a modern fairy tale

My Rookie Moment: Authorship

McKinsey for Kids: A tiger’s tale about what nature is really worth

The data-driven future of storytelling: MIT’s Deb Roy on the message and the medium

Author Talks: The made-up words that make our world

Telling a good innovation story

Author Talks: Angus Fletcher on the power of literature

And don’t miss our new CEO Excellence book—while it’s for the leaders of the boardroom rather than the playroom, everyone can benefit from the insights of 67 high-performing CEOs around the world.