You will join a group of communications professionals within the firm’s Reach and Engagement function. These colleagues help ensure that appropriate insights reach designated audiences, delivering tailored and impactful messaging to build awareness and engagement with McKinsey’s distinctive knowledge on a variety of topics. They shape the way the firm connects with people—from clients to employees to alumni—strengthening institutional relationships, connections and affiliations.
Through coordination events and management of communications and relevant tools, you will contribute to the development and execution of best-in-class global communications programs, events, and publications. By aligning with clear project briefs and leveraging insights, you will ensure that communications efforts are strategically focused and drive meaningful outcomes. You will leverage a range of skills, such as writing, attention to detail, self-motivation, to elevate the firm’s communications, showcase the firm’s knowledge and assets, and protect the firm’s reputation in relevant ways across channels, platforms, and stakeholders.
You will be based in London as part of our UKIIO (United Kingdom, Ireland, and Israel Office) Communications team. You will work closely with the UKIIO Office Managing Partner as well as key leaders to support the development, growth, and profile of the office. On the internal side, you will enhance internal connectivity, engagement, and awareness with colleagues through best-in-class communications and internal events. Externally, you will support the firm’s presence at external events, our interaction with journalists, and the promotion of firm thought leadership.
You will leverage a range of skills such as writing, attention to detail, and self-motivation to elevate the firm’s communications, showcase the firm’s knowledge and assets, and protect the firm’s reputation across channels, platforms, and stakeholders.
In terms of creating effective communications: you will create clear, structured, and engaging written communications products (e.g., memos, emails, short-form content, blogs, talking points/scripts, Q&A) that rigorously follow conventions of written English, aligning with firm leadership when necessary. You will contribute (through brainstorming, editing, writing, and/or creating) to the strategic development of external and/or internal communications (e.g., paid media, earned media, CRM support, social media support).
You’ll assist in the planning and execution of communications for reports, special projects (e.g., digital strategy design, knowledge partnership strategy), external/internal conferences, and events (e.g., forums, webinars, roundtables). Additionally, you will be expected to follow branding guidelines (i.e., firm's signature voice, visuals, and narrative) across communications platforms and channels in support of relevant brand pivots.
In terms of project management and execution: you will perform relevant quality and risk reviews of communications, proactively identifying and raising risks with colleagues, and suggesting potential courses of action. You will stay up to date on the latest thought leadership and relevant industry content and insights and ensure they are built into messaging strategically. You will contribute to relevant data tracking within operations and data collection for potential client leads, providing updates to leadership when necessary. You’ll also build and maintain contact databases to maximize dissemination and engagement.