Insights & Publications

How Poland can become a European growth engine
report

How Poland can become a European growth engine

February 2015—After 25 years of strong growth, the country stands at a crossroads. Our new report details how Poland can become an advanced European economy competing on a global stage.more

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Editor’s choice

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article | McKinsey Quarterly

Taming manufacturing complexity with advanced analytics

February 2015—A chemical maker uses advanced analytical techniques to identify—and seize—opportunities across its value chain. Better collaboration is a side benefit.more

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article | McKinsey Quarterly

Brand success in an era of Digital Darwinism

February 2015—Companies adept at using digital tools along the consumer decision journey are gaining a sizable lead over competitors.more

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article | McKinsey Quarterly

Why yesterday’s channel practices won’t win over emerging-market consumers

February 2015—Latin American consumer-product companies that use sophisticated data-oriented tools achieve superior price differentiation.more

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article

Private equity in India: Once overestimated, now underserved

February 2015—General partners can use lessons from the past decade to build a new and better future.more

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article | McKinsey Quarterly

Do you really understand how your business customers buy?

February 2015—B2B purchasing decisions increasingly trace complex journeys, challenging the long-standing practices of many sales organizations.more

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interview

How big companies can innovate

February 2015—Who says innovation is only for start-ups? In these interviews, the heads of three large, established companies—Intuit, Idealab, and Autodesk—argue there’s no reason big players can’t develop the next big thing.more

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article | McKinsey Quarterly

Harnessing the power of shifting global flows

February 2015—Here’s what countries and executives need to know to benefit from the next—and markedly different—wave of globalization.more

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article

Why CIOs should be business-strategy partners

February 2015—Our latest survey of business and IT executives finds that IT performance increases across the board when CIOs are involved in shaping business strategy.more

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commentary | McKinsey Quarterly

Gender balance and the link to performance

February 2015—The chief executive of global-services company Sodexo, Michel Landel, explains its determination to foster diversity and promote gender equality.more

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interview | McKinsey Quarterly

Marketing the Mercedes way

February 2015—Ola Källenius of Daimler discusses the high-tech and high-touch marketing of an iconic brand.more

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Q50 anniversary series

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Leading management thinkers tackle the management challenges of tomorrow.more