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Filip Linmans

Solution Leader and Associate PartnerBrussels

Works with clients in B2C and B2B to implement strategies that help them achieve and sustain impact in pricing and promotions


Filip is the global leader of Periscope® Pricing Solutions, a suite of intuitive tools backed by world-class analytics that help B2C and B2B clients optimize pricing and promotional activities.

Filip has led several successful large-scale Periscope® deployments. He has also cultivated an agile product team of more than 150 people that he oversees to ensure that our solutions integrate client feedback and reflect the latest market trends.

Filip works closely with clients to make certain the tools are properly embedded within their organizations and draws upon his experience from these engagements to refine the value proposition of the pricing solutions.

Some recent examples of Filip’s client services include the following:

  • streamlining the promotion and circular planning process of a large US grocer by consolidating all data into a single platform and providing highly accurate forecasting capabilities to the category-management teams
  • building deep expertise in a new strategic-pricing team and developing a sophisticated pricing platform for a major US department store
  • enabling a large US drugstore to adopt a more sophisticated pricing approach though granular item role definitions and better zoning

Before joining McKinsey, Filip spent several years as a software consultant and worked at two European start-ups.


Price Solutions Overview by Filip Linmans, McKinsey & Company, March 2017


Vlerick Business School

University of Leuven
MSc, computer science