Transforming learning through mEducation_0_Standard

Transforming learning through mEducation

By Jean-Christophe Lebraud, Vivek Pandit, and Ramdoss Seetharaman

Mobile-education solutions could revolutionize learning for more than a billion students globally, as well as become a revenue opportunity for mobile operators.

Technology is changing our world in ways unimaginable even a decade ago. Mobile technology in particular has begun to permeate our daily lives, providing unparalleled access to information. It is also raising the quality of education and improving access to it. Early initiatives in mobile education, or “mEducation,” are already enhancing learning outcomes worldwide. With growing availability and demand, mEducation is poised to become a $70 billion market by 2020.

This research, conducted in partnership with GSMA, sizes the potential market for mEducation and offers insights into its potential to improve education delivery. The report shows that mEducation has the potential to improve learning outcomes in several ways, including:

  • It simplifies access to content and experts, overcoming traditional constraints of time, location, and collaboration.
  • It personalizes education solutions for individual learners, helping educators customize the teaching process, using software and interactive media that adapt levels of difficulty to individual students’ understanding and pace.
  • It addresses specific challenges that lower the efficiency of educational systems worldwide. Case in point: MIT’s Education Collaboration Services gives teachers access to best practices.

Furthermore, we estimate that by 2020, mEducation could be a $38 billion revenue opportunity for mobile operators.

Download the full report on which this article is based, Transforming learning through mEducation (PDF–1.7MB).

About the author(s)

Jean-Christophe Lebraud is an associate principal in McKinsey’s Singapore office, Vivek Pandit is a director in the Mumbai office, and Ramdoss Seetharaman is a consultant in the Gurgaon office.
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