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Financial decision-maker sentiment: Morocco

An ongoing look at how the attitudes of financial decision makers in Morocco are evolving during the COVID-19 pandemic.

Most financial decision makers in Morocco view the current economy as neutral or weak and their current financial situations as weak or somewhat weak. The majority report decreased household income and savings over the past month. Many express concerns over job security and have four months or fewer of savings to live off. However, more consumers are optimistic about their financial situation in the next 3 months than last month. Sentiment towards banks during the crisis is slightly net negative and consumers would like them to improve their websites to allow for more seamless online transactions. Overall, optimism is high with over half believing the economy will rebound within 2-3 months.

About the author(s)

John Euart is an associate in McKinsey’s New York office, where Michael Panek is a specialist, and Francois Jurd de Girancourt is partner in the Casablanca office.

The authors would like to thank Manya Jain for her contributions to this article.

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