Global Growth Cube
Understanding market trends is critical for asset managers to make strategic decisions about which geographies and client segments to target and which products are needed to compete effectively in those markets. However, growth and revenue trends vary greatly across location, client segment, and product, reflecting fundamental differences in market maturity, industry structure, and regulatory frameworks.
Most industry data sources lack the integrated and comprehensive view required to systematically uncover the right growth opportunities. McKinsey’s Global Growth Cube database dissects growth and revenue trends into more than 10,000 micro-segments, enabling asset managers to pinpoint the exact regions, client segments, and products where they should focus.