“It is love for the people we serve—this passion to create something extraordinary for them, that’s the priority,” Mauro Porcini, chief design officer at PepsiCo, told senior partner Erik Roth in an episode of The Committed Innovator podcast. This philosophy rings true for McKinsey Global Publishing’s designers, who aim to serve our audiences with engaging, accessible, and interactive forms of storytelling. Ahead of National Design Week, which celebrates the important role design plays in all aspects of everyday life, check out these 10 McKinsey insights that showcase designs that bring to life the issues that matter most in business today.
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