Sixty years after the world first heard about “power by the hour,” aftermarket services is still an underexplored source of revenue for many companies. From software and spare parts to additional services and extended warranties, these aftermarket opportunities are worth billions. Consider medical technologies, where companies that successfully accelerated services have dramatically boosted enterprise values.

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To read the article, see “Five digital and analytics battlegrounds for B2B aftermarket growth,” February 17, 2022.