Skip to main content
Back to Charting the path to the next normal

Digital communication with customers is key to fashion companies’ survival

With their customers increasingly online, fashion companies need to engage them with authentic messages over email, social media, and other digital channels—even while most people aren’t currently spending.

We strive to provide individuals with disabilities equal access to our website. If you would like information about this content we will be happy to work with you. Please email us at:

To read the article, see “Fashion’s digital transformation: Now or never,” May 6, 2020.