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Our Approach

Our business-building methodology brings together the flexibility of a start-up with the resources and experience of a corporation. We combine the left and right sides of the brain —experimenting, testing and learning, and thinking creatively to build innovative solutions in a rigorous and focused way.


By building the product and the business in tandem, we ensure the necessary capabilities and talent are there from day one. When the business is ready to flourish, we’re ready to leave.


We leverage a huge network of founders, designers, agile coaches, and business practitioners, who have deep expertise both creating start-ups and running large organizations.


We take an informed, intelligent approach to risk. Our proprietary tools enable us to focus on the best ideas, and de-risk their development. The result? We maximize our clients’ chance of success.

How we work with clients

One focused team

One focused team

We build with clients, not for them, as one integrated team. By focusing on capabilities, we create businesses that continue to thrive after we’ve gone.

“As a product owner, I’m on the ground from day one building sustainable, collaborative, and high-performing teams. When we bring together designers, engineers, and industry and business experts, our clients imagine new futures and accomplish big things. I’m an entrepreneurial person by nature; I focus on helping clients embrace an agile approach and create products that drive value.”

Lindsey, product owner


Hand-picked talent

Hand-picked talent

Every build is different. For each project, we handpick a team of world-class data scientists, designers, technologists, and industry experts, who bring the right skills and experience.

“It’s about finding the right mix of people for each project. As a digital product designer and product owner, I enjoy seeing our mixed team expertise come together to ideate on each project. Our unique approach means we rapidly onboard clients and are agile, demoing live products together at the end of each sprint. On a recent project in Japan, we helped a client move from a waterfall methodology to an agile one to design and build an MVP app in 10 weeks.”

Laleh, design director


Fast from day one

Fast from day one

Our teams have worked together many times before, and we have strong relationships with technology and other ecosystem partners. We hit the ground running and keep moving fast.

“Every great business starts with an awesome idea. As a cloud engineer, I help clients apply modern engineering practices and world-class tech stack to rapidly propel their ideas to life. This year, I helped one of the top five banks in the United Kingdom build a cloud first attacker bank — where we went from ideation to a live product in about four months.”

Vipin, software and cloud engineer

Don’t just look to the future. Let’s Leap.