ALL INSIGHTS

Article

It’s showtime! How live commerce is transforming the shopping experience

– Blending entertainment with instant purchasing, live commerce offers retailers, brands, and digital platforms a new channel with... enormous scope for creating value.
Article

Creating strong digital B2B channels at industrial companies

– The digital solutions common at many companies are new to most industrials. How can digitization take root in this complex industry?
Article

By the numbers: What drives sales-growth outperformance

– New data reveals that outperformers are ahead of the pack where it matters in insights, agility, talent, and tech.
Article

The data gambit: How large B2B companies can outmaneuver start-ups

– Incumbents often overlook the value of their most significant asset: their own data.
Article

The second COVID-19 lockdown in Europe: Implications for automotive retail

– As COVID-19 continues to spread, new shutdown measures in Europe could create additional complications for automotive retailers.
Article

Think fast: How to accelerate e-commerce growth

– The most critical tools in successful e-commerce expansion are customer-centricity and a test-and-learn mindset.
Article

How data analytics helps sales reps win more deals

– Quantifying the actions that differentiate top sales reps from the less productive can help managers identify skills that need... upgrading.
Article

The domino effect: How sales leaders are reinventing go-to-market in the next normal

– Top sales innovators are embedding data and technology throughout their organizations to reimagine sales. Here’s how they... do it.
Article

What consumer-goods sales leaders must do to emerge stronger from the pandemic

– The COVID-19 crisis has transformed how people shop and how retailers sell. In response, consumer-goods manufacturers and retailers... must build new capabilities and change how they operate.
Article

How B2B sales have changed during COVID-19

– New digital behaviors are becoming the next normal.
Article

Pricing through the pandemic: Getting ready for recovery

– Building new pricing discipline, flexibility, and capabilities now can create long-term competitive advantages.
Sorry, we couldn't find any results. Try removing some filters.