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ALL INSIGHTS

Article

How analytics can drive growth in consumer-packaged-goods trade promotions

– Consumer-packaged-goods companies seeking better results from trade promotions need a five-step strategy to upgrade their analytics.
Article

Pricing: The next frontier of value creation in private equity

– Few PE firms systematically focus on pricing transformations, though such programs can create substantial value. Here’s... how pricing value can be captured at any stage in the deal cycle.
Article

Pricing: Distributors’ most powerful value-creation lever

– With new digital capabilities, distributors are finding that pricing can do more than traditional margin-expansion methods to... create new value.
Article

The commercial response to cost volatility: How to protect margins against inflation and tariffs

– For companies that respond strategically, input-cost increases can be an opportunity to restructure pricing, upgrade sales skills,... and improve account management.
Article

Dynamic pricing: Using digital and analytics to take value pricing in the chemical industry to the next level

– Rapid, customer-tailored pricing adjustments being made possible by new digital and advanced-analytics capabilities can generate... substantial revenue improvement for chemical companies.
Report

Winning tomorrow’s car buyers using artificial intelligence in marketing and sales

– AI holds great potential for the automotive industry. Here’s what you need to know about its applications in marketing and... sales.
Article

Powerful pricing: The next frontier in apparel and fashion advanced analytics

– Leading apparel retailers are embracing advanced analytics and blending intuition with science to price smarter.
Article

Megadeals: How data and analytics can dramatically boost success

– Megadeals are tricky and so rare that companies think there’s not enough data to be useful. But the data isn’t as... scarce as they think.
Article

What really matters in B2B dynamic pricing

– Companies that succeed at analytics-based pricing build a strong foundation—and include their salesforce in developing it... from the start.
Article

How machine learning can improve pricing performance

– New analytical capabilities have the potential to transform the way banks and other payment providers price products and services.
Article

Creating value at industrial companies through advanced pricing techniques

– Faced with tough competition and uncertainty in raw-material prices, industrial companies must reset their pricing architecture.
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