Enterprise software’s growing reach
With software transforming so many industries, knowing what it takes to succeed in the dynamic sector is becoming critical for all manner of companies and leaders.
Article
From product-led growth to product-led sales: Beyond the PLG hype
-
It’s touted as a panacea for tech companies, but a product-led growth strategy often has to be complemented by elements of a more traditional enterprise model to succeed.
Article
Yes, you can measure software developer productivity
-
Measuring, tracking, and benchmarking developer productivity has long been considered a black box. It doesn’t have to be...
Article
The art of software pricing: Unleashing growth with data-driven insights
-
Software companies struggling with shrinking margins can unlock the power of pricing by considering five actions for profitability...
Article
Cracking the code on digital talent
-
Even with recent industry layoffs, the tech talent shortage shows few signs of abating. To attract this critical segment, it’s...
Article - McKinsey Quarterly
Every company is a software company: Six ‘must dos’ to succeed
-
As software transforms every industry, leaders must turn to a new playbook.
Software excellence
Article
Where could $374 billion in dry powder go? Six themes to watch
-
Private capital activity in software will likely pick up after a short-term dip. Here are the key considerations.
Article
Unleashing developer productivity with generative AI
-
A McKinsey study shows that software developers can complete coding tasks up to twice as fast with generative AI. Four actions...
Article
Private equity turns to resiliency strategies for software investments
-
As CIOs report shifts in software spending, investors may want to refocus their efforts on growing opportunities in cybersecurity,...
Article
What separates top product managers from the rest of the pack
-
Software is an increasingly important driver for companies across industries. Capturing the full value of investing in it depends...
Article
The digital reinvention of enterprise tech go-to-market
-
As customers demand both transformational expertise and simplified, self-serve experiences, the traditional enterprise sales...
Article
Responsible product management: The critical tech challenge
-
Prioritizing privacy, sustainability, and inclusion will soon be essential to successful tech development. For product managers...
Article
Reversal of fortune: How European software can play to its strengths
-
A relative lack of top software companies threatens Europe’s economic competitiveness. To turn that tide, the private sector...
Article
SaaS and the Rule of 40: Keys to the critical value creation metric
-
Investors reward SaaS companies that hit this operating performance marker, yet a surprisingly small number have been able to...
Article
The next software disruption: How vendors must adapt to a new era
-
Over the turbulent past decade, many legacy software players proved to be remarkably resilient. Now they must adopt a new strategic...
Article
How quote-to-cash excellence can fuel growth for B2B subscription businesses
-
Outperformers achieve higher growth by carefully considering the sales journey and balancing rigorous process discipline with...
Article
The product management talent dilemma
-
Despite product managers’ central roles in software organizations, they are often neglected from a talent-management perspective....
Article
Advanced analytics in software pricing: Enabling sales to price with confidence
-
Building advanced analytics such as dynamic deal scoring into the core commercial process helps software sales organizations...
Article
Introducing customer success 2.0: The new growth engine
-
Can software vendors and other companies identify more opportunities to grow and deliver value by taking a fresh look at customer...
Article
Product managers for the digital world
-
The role of the product manager is expanding due to the growing importance of data in decision making, an increased customer...
Software transformation
Article - McKinsey Quarterly
Every company is a software company: Six ‘must dos’ to succeed
-
As software transforms every industry, leaders must turn to a new playbook.
Interactive
Leadership lessons: Becoming a software company
-
Every company needs to become a software company to compete in the digital age. Here’s how some leaders have made that...
Article
The SaaS factor: Six ways to drive growth by building new SaaS businesses
-
Software as a service (SaaS) can be an impressive source of revenue growth for nontech companies that follow these six key principles...
Article
Debugging the software talent gap in aerospace and defense
-
As aerospace and defense players accelerate their mission to transition from hardware to software, we see four talent imperatives....
Article
Winning in software for industrial companies
-
A new compendium compiles articles that can help industrial companies excel in software by improving strategy, operational excellence,...
Article
Reaching excellence in software procurement
-
Rapid software advances are creating new opportunities for product differentiation and faster time to market—for companies...
Article
Moving beyond agile to become a software innovator
-
Companies need to borrow a page from the tech industry’s playbook to understand how to use agile to build better products...
Article - McKinsey Quarterly
Four myths about building a software business
-
As nontechnology companies turn to software-based business models for growth, they will need to avoid common misconceptions.
Article
Hardware’s business-model shift: Finding a new path forward
-
New business models present an opportunity for IT-infrastructure providers, who are facing a migration in value as buyers demand...
Article
Developer Velocity at work: Key lessons from industry digital leaders
-
The experiences of several high-performing software development organizations in banking and retail offer a road map to excellence....
Article
When code is king: Mastering automotive software excellence
-
With software driving tomorrow’s automotive innovations, R&D organizations must quickly master its intricacies.
Article
Developer Velocity: How software excellence fuels business performance
-
The businesses that are achieving the greatest returns from their software investments are those willing to tackle entrenched...
Article
The case for an end-to-end automotive-software platform
-
Software is transforming car capabilities but also creating development challenges for automotive players. An end-to-end approach...
Executive voices
Podcast
Gokul Rajaram on product thinking and the future of innovation
-
Coinbase and Pinterest board member Gokul Rajaram reveals how companies can use product thinking to better understand customers...
Interview
The power of pace in technology
-
The CEO of Hivemind Technologies explains what steps matter in speeding software development for transformations.
Interview
Miro’s Andrey Khusid: Product-led growth in tech and beyond
-
The entrepreneurial leader of the fast-growing visual collaboration platform talks about the importance of experimentation and...
Interview
Making product inclusion and equity a core part of tech
-
Annie Jean-Baptiste, the head of product inclusion and equity at Google, talks about how and why the tech giant works to incorporate...
Interview - McKinsey Quarterly
‘Find the smartest technologist in the company and make them CEO’
-
In the first episode of the new The Quarterly Interview: Provocations to Ponder series, Silicon Valley’s...
Podcast
Giving developers a leading role in cybersecurity
-
Cyber-attacks are happening at such a breakneck pace that protecting against them increasingly starts when developers are first...
Podcast
Building a “digital operating rhythm” with OKR software
-
As the pandemic has fueled the growth of remote work and the pace of strategic planning, more companies are looking for greater...
Interview
Leading from the heart: How Freshworks’ CEO built a global tech unicorn
-
Girish Mathrubootham, CEO of the India-born, US-headquartered software-as-a-service start-up believes that this is the decade...
Interview
Box’s Aaron Levie on navigating SaaS’ several stages of growth
-
After nearly two decades leading the file-sharing company, its co-founder and CEO talks about how his understanding of value...
Interview
Net retention and customer success: Gainsight CEO Nick Mehta on winning at SaaS
-
A software leader shares his view of the growing importance of two key factors to creating value in the sector.
Podcast
Turning India into a SaaS power
-
The rise of SaaS has dramatically transformed the software industry and opened it to many new players. What will it take for...
Interview
Recovering from ransomware: a conversation with Veritas CEO Greg Hughes
-
Why executives and boards need to understand the growing cyber threat, how to best prepare for recovery, and who should be at...
Interview
Managing growth and value creation in SaaS: An interview with a software leader
-
Sue Barsamian, a veteran executive who now sits on several software company boards, discusses growth, product–market fit,...
Interview
Unleashing developers’ full talents: An interview with Twilio’s CEO
-
Jeff Lawson talks about software’s growing digital supply chain, the future of flexible work, and the origins of both his...
Interview
Software and the next normal: A talk with Workday’s cofounder and co-CEO
-
Aneel Bhusri discusses serving customers as the COVID-19 crisis began, the limitations of remote work, data’s importance for...
Talent and capabilities
Article
Mining for tech-talent gold: Seven ways to find and keep diverse talent
-
A wealth of diverse tech talent is available, if companies expand their approach to hiring them.
Article - MGI Research
Overcoming the fear factor in hiring tech talent
-
Providing the kind of experience and skill building that augments human capital can open up a much broader pool of candidates....
Article
Tech talent tectonics: Ten new realities for finding, keeping, and developing talent
-
Large incumbents can compete successfully for tech talent—but only if they’re ready to completely rethink their entire...
Article
Repairing the broken rung on the career ladder for women in technical roles
-
Women in technical roles are less likely than men to win promotions early in their careers, and many are exiting the field. Companies...
Risk
Article
Software bill of materials: Managing software cybersecurity risks
-
As software-related vulnerabilities continue to grow, companies must manage their software cyber risks to innovate faster and...
Article
Security as code: The best (and maybe only) path to securing cloud applications and systems
-
Managing security as code enables companies to create value in the cloud securely.
Article
Securing software as a service
-
Here is how SaaS providers can meet the security needs of their enterprise customers.