A $1 trillion-plus global industry, packaging is a critical part of the everyday lives of customers. With evolving consumer expectations, increasingly ambitious regulations and cutting-edge innovation, the pace of change in the industry has accelerated.
Sustainability is no longer a luxury but a necessity. Companies must re-think their approach to product design, manufacturing, packaging, and distribution, while considering both the entire lifecycle of their products, and ways to reduce their environmental impact at every stage.
McKinsey’s Sustainable Packaging Hub is an industry-shaping center for packaging excellence and a global catalyst for sustainable packaging across sectors and substrates. Combining global scale with deep regional expertise, we bring together an end-to-end interdisciplinary approach, digital and advanced analytics tools, and industry-leading research to enable cost-effectiveness, an integrated user experience and brand identity, and improved sustainability outcomes.
