McKinsey named a Leader in IDC MarketScape: Worldwide Retail Price Optimization Solutions 2023 Vendor Assessment

| Report

McKinsey has been named a Leader in the IDC MarketScape: Worldwide Retail Price Optimization Solutions 2023 Vendor Assessment report.

The report notes, “Price is the premier factor that all consumers consider first when making a purchase. On the retail side, price is the most influential and immediate lever that retailers can use to move product. In many cases, retailers build their entire business strategy around price and promotions, which effectively adjusts price points for the consumer.”

IDC MarketScape: Worldwide Retail Price Optimization Solutions, 2023

According to the report, “Together with McKinsey’s professional services, Periscope’s customers benefit from a comprehensive pricing solution that includes strategy, analytics, technology, process optimization, and change management, which is highly tailored to the company and its goals while staying on a long-term upgrade road map.”

The report also identifies a number of Periscope’s other strengths:

  • Sophisticated pricing expert focused solution: McKinsey brings together over 750 full-time employees dedicated to pricing science, with a complement of strategic consultative services.
  • Customer responsiveness: McKinsey customers are highly confident that we understand their current and future needs and are willing to invest in its platform to support future growth opportunities.
  • Customer satisfaction: McKinsey customers are highly satisfied with the solution and the sales and customer service processes. And they’re highly likely to recommend us to other colleagues in the industry. Customer interviews highlight McKinsey’s ability to customize solutions to fit customer needs.

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