Top 10 | Surveys

As 2022 draws to a close, we’re revisiting our most popular insights of the year. Today, we give you our most-read surveys, which focus on topics including economic conditions, consumer sentiment, and more. At No. 1. is The coronavirus effect on global economic sentiment, with analysis by senior partner Sven Smit. Read on for our full top 10, and don't miss McKinsey Publishing's 2022 year in review for a month-by-month journey of some the year's biggest inflection points.

4. Three new mandates for capturing a digital transformation’s full value

Most organizations achieve less than one-third of the impact they expected from recent digital investments. What can companies learn from the best performers about how to beat the odds today? Think differently 

5. Why digital trust truly matters

Consumer faith in cybersecurity, data privacy, and responsible AI hinges on what companies do today—and establishing this digital trust just might lead to business growth. Understand the research 

6. Prioritizing technology transformations to win

Our latest IT survey confirms the accelerating pace of at-scale core technology transformations. The road map for success reflects the practices and capabilities of leading companies. Look to the future 

7. Outlook for China tourism in 2022: Trends to watch in uncertain times

McKinsey conducted five rounds of surveys to understand Chinese travelers’ sentiments—the latest results indicate an emerging pattern of periods of suppressed travel demand followed by a quick recovery. See the results 

8. Your questions about automation, answered

A new survey sheds light on the state of automation, the benefits that automation brings, and best practices for scaling automation technologies successfully. Understand the particulars 

9. Five ways to increase your board’s long-term impact

Directors are spending more time on their work, yet few say their boards are better at creating long-term value. Survey data highlight the operating models that correlate most with value creation. Invest more time 

10. Opportunities for industry leaders as new travelers take to the skies

A new global survey points to a greener future for air travel. See the survey results 

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