Grounded in a deep passion for consumers and growth, Thomas has focused for more than a decade on supporting consumer and retail clients across Asia-Pacific and Europe to achieve their commercial and growth aspirations.
Thomas serves clients across a broad set of consumer-facing sectors, including consumer packaged goods, retail, retail banking, and insurance. His expertise includes working with senior leaders to develop data-driven commercial optimisation, segmented growth strategies and execution, multichannel, go-to-market approaches, and digital propositions.
Beyond serving clients on their commercial objectives, Thomas is deeply passionate about consumer trends and insights. He has led the detailed mapping of Generation Z across Asia-Pacific and understanding the impact of COVID-19 on consumers in Australia.
Examples of his recent client work include the following:
- building a new revenue growth management approach for a globally leading fast-moving consumer goods organisation with a focus on optimising promotional approach and new pack formats
- leading a comprehensive commercial spending optimisation and allocation strategy using advanced analytics for globally leading beverage company
- defining a detailed go-to-market approach and assortment strategy for consumer packaged goods companies in Australia using advanced analytics
- leading multiple due diligences of Australian and New Zealand assets within the natural food and beauty industry
- developing digital transformation and asset-building for a leading Asia-Pacific nonfood retailer
Thomas is a frequent speaker and presenter at Australian industry events on global and local consumer topics.