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Satya Rao


Advises industrial and high-tech clients on strategy, growth, margin expansion, and technologically enabled transformational change

Satya leads McKinsey’s work on tech-enabled transformation in industrials. A core member of our Industrials & Electronics and Semiconductors Practices, he primarily serves clients operating in these industries.

Satya advises clients on a range of strategic and operational issues. He is particularly passionate about helping clients capture the opportunity in digital, analytics, automation, and Internet of Things (IoT) technologies and converting it to business value. Satya has supported numerous industrial companies in developing an IoT business-building strategy, building go-to-market and monetization models to support the strategy and then scaling the IoT business from concept to product. He also helps clients leverage a broad range of digital, analytics, and IoT technologies to transform all aspects of the business. Recently, he helped an industrial company utilize technology to transform its frontline sales experience and improve margins.

Prior to joining McKinsey, Satya worked as an engineer at a multinational communications company. He directed the integration of hardware and software for handsets.

Published work

The digital revolution is brewing in the industrials sector,” McKinsey & Company, November 2022

Optimizing front-and back-office services in advanced electronics,” McKinsey & Company, August 2022

How industrial companies can jump-start a rapid revenue recovery,” McKinsey & Company, November 2020

The industrial CEO’s plan for the digital recovery,” McKinsey & Company, November 2020

Making the cloud pay: How industrial companies can accelerate impact from the cloud,” McKinsey & Company, October 2020

Accelerating the impact from a tech-enabled transformation,” McKinsey & Company, November 2019

Why industrials should pursue a tech-enabled transformation now,” McKinsey & Company, November 2019

The trillion-dollar opportunity for the industrial sector: How to extract full value from technology,” McKinsey & Company, November 2018

Tech-enabled disruption of products and services: The new battleground for industrial companies,” McKinsey & Company, November 2018

Why tech-enabled go-to-market innovation is critical for industrial companies—and what to do about it,” McKinsey & Company, November 2018

Unlocking digital health: Opportunities for the mobile value chain,” McKinsey & Company, April 2015

Past experience



Kellogg School of Management, Northwestern University

Syracuse University
MS , computer engineering