About Michael

Michael is an expert on pricing, subscription business models, and recurring-revenue transformations and leads McKinsey’s work in these areas for software and technology companies. He helps technology organizations around the globe on issues such as commercial excellence, go-to-market strategy, business-model transitions, strategic pricing, and discount management.

Michael has helped numerous software companies with their end-to-end business model transition to recurring-revenue and as-a-service models. He has worked with organizations throughout the telecommunications and network-technology value chains—both terrestrial and satellite based—on strategy, market entry, and go-to-market transformations. Most recently, Michael’s work includes leading growth and commercial transformations for large- and midsized software companies, working with telecommunications organizations on their growth strategies and network optimizations; and leading pricing transformations for hardware, software, and services companies.

Published Work

Subscription myth busters: What it takes to shift to a recurring-revenue model for hardware and software,” McKinsey & Company, December 2017


Princeton University
Postdoctoral research associate, theoretical particle physics and string theory