This is a profile image of Conrad Voorsanger

Conrad Voorsanger

Associate PartnerBay Area

Helps clients use data, digitization, and the cloud to reinvent business processes for impact.

Conrad, who has a wealth of expertise developing, marketing, and selling enterprise software and services, is inspired by the tremendous potential of next-generation technology. His mission is to design high-impact digital-business programs—from smart digitization to new-product and customer road maps—that unlock sources of growth and efficiency.

Transforming key business processes brings Conrad’s clients rapid results: lower costs, greater agility, and seamless digital customer experiences that truly add value. He draws on two decades of tech-management and marketing experience, as well as a record of starting and scaling businesses.

Conrad recently partnered with a major software firm to design and launch several tech-enabled strategic services. He organized cross-functional teams of VPs, steered the development of product road maps and pilots, and engaged senior executives to drive the initiative. He also helped a retail food company boost sales by building a better pricing solution that harmonized more than 15 data systems.

Before joining McKinsey, Conrad held C-suite and VP positions at software companies and guided corporate-marketing activities—brand strategy, messaging and positioning, and digital-demand generation. An energetic, hands-on entrepreneur, he also cofounded a software-as-a-service provider and bootstrapped businesses within larger enterprises.

Committed to social investment, Conrad is a board member of Summer Search, a nonprofit that works with low-income students to develop leadership skills. He is also a board member and director of the National Gymnastics Foundation.

Past experience

chief marketing officer


vice president of new business operations

vice president of corporate strategy

principal engineer


Haas School of Business, University of California, Berkeley
MBA, technology, digital media

Stanford University
BS, engineering, product design