Our Insights


Reducing churn in telecom through advanced analytics

– A comprehensive, analytics-driven approach to base management can help telecom companies reduce churn by as much as 15%.

Telecom opportunities in the Middle East and Africa

Operators who haven't focused on the unique demands of consumers in the region can regain the trust of the more than 1 billion subscribers to mobile broadband there—who represent 19 percent of global telecom revenues—using a five-element strategy. Learn more in the video or read the article or full report.

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Making the most of advanced analytics in Tech, Media & Telecom

– The business model of network operators is being disrupted. This report highlights the potential of advanced analytics for incumbents—and... the leadership and organizational challenges they face.

E-SIM for consumers—a game changer in mobile telecommunications?

– Traditional removable SIM cards are being replaced by dynamic embedded ones. What might this disruption mean for the industry?
Interview - McKinsey Quarterly

How Ericsson aligned its people with its transformation strategy: An interview with chief HR officer Bina Chaurasia

– A recent shift in strategy required an overhaul of HR. Ericsson’s chief human-resources officer, Bina Chaurasia, describes... how skills, technology, and processes had to change on a global scale.

How some companies are using mobile to power growth

– Mobile offers impressive opportunities for profit and growth—provided companies can overcome the three biggest hurdles in effective... digitization.

Lessons from digital telcos: Five initiatives to improve business performance

– McKinsey research reveals the importance of placing digital bets in several core areas that can help companies streamline IT operations... and enhance the customer experience.

Discussions on digital: The mobile present and future

– In a wide-ranging discussion, several Silicon Valley leaders discuss the next frontier for mobile, what factors influence conversion... on different devices, and why design matters in the customer experience.

Competing on customer journeys

– Companies can shape consumer decision journeys that create value for their customers and themselves.

How three external challenges made Nokia’s supply chain stronger

– Johannes Giloth, head of operations for Nokia Networks, describes the supply-chain transformation that helped Nokia thrive despite... a decade of extraordinary pressure.

Mobile fortifies customer loyalty

– Mobile is a thing of beauty when it comes to building customer loyalty for cosmetics brands.

A recipe for economic growth

– Former US treasury secretary Lawrence H. Summers believes institutional reforms and significant investment are required to push... the world economy forward.
Commentary - McKinsey Quarterly

Championing gender equality in Australia

– A group of business leaders is redefining the role of men in the promotion of gender equality—and improving the environment for... women leaders in their own organizations.

Offline and falling behind: Barriers to Internet adoption

– More than 60 percent of the world’s population remains offline. Without removing crucial deterrents to Internet adoption,... little will change—and more than 4 billion people may be left behind.

Change the channel: A new multi-touch point portfolio

– The war for telecoms value has shifted to a multichannel theater of operations that promises new opportunities for telecoms players... willing to capture them

Why companies should care about e-care

– Digital customer service is now a strategic imperative, but its adoption is hampered by weaknesses in delivery strategies and... incomplete measurement of its effectiveness.

Digital luxury experience: Keeping up with changing customers

– Digital is affecting not just sales of luxury goods, but the entire value chain, from digital marketing and enhanced in-store... experience to product co-creation.

Quality & relevance: The twin keys to digital growth

– McKinsey partner David Edelman spoke at the ANA about how companies can get more returns from their digital investments.

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